Social Media Manager

Social Media Manager

Reset your expectations of what a healthcare agency can be. Fingerpaint was founded on a simple, powerful idea: Put people first. By replacing egos with a "Never Paint by Number" philosophy, we empower our teams to create truly original work while delivering integrated marketing and life sciences solutions for patients and providers alike. Fiercely independent, we blend empathy, creativity, and data to solve the industry's most complex challenges, empowering bold thinkers to craft with the courage and purpose needed to break the mold.

The Opportunity: Role Summary

We are seeking a highly motivated and talented Social Media Manager to join our dynamic team. This individual will be instrumental in shaping and executing social media initiatives for a diverse portfolio of pharmaceutical and health & wellness clients. You'll manage the day-to-day social media efforts for client brands, including strategy execution, paid social advertising, reporting, and analysis.

Key Responsibilities

Core Function

• Develop and execute social media strategies for pharmaceutical brands, across HCP and DTC audiences.
• Activate, optimize, and QA paid social campaigns across major platforms with error-free execution.
• Use social listening and analytics tools to evaluate performance, analyze competitors, and uncover audience insights that inform targeting, content, and platform strategy.
• Conduct performance analysis and present actionable insights to maximize engagement and conversion opportunities.
• Collaborate with analytics, creative, and client partners to refine messaging, ensure cross-channel integration, and deliver cohesive strategies.
• Support campaign planning, execution, and budget management while serving as a steward for financial operations.
• Contribute to thought leadership through POVs, research, and process improvements t