Marketing Strategist

Job Title: Omnichannel Marketing Strategist

Location: Wilmington, DE 19850 (Hybrid)

Duration: 06 Months

Job Description

• As an Omnichannel Strategist, you'll be responsible for delivering a sound strategic approach to the customer experience across digital and non-digital channels, focusing on personalized campaigns that support brand objectives and compliance requirements.
• You will partner with and educate stakeholders about HCP and consumer experiences, omnichannel strategies, and advanced capabilities for connected campaigns that deliver on brand strategic priorities. You will continuously monitor and evaluate brand campaigns for data-driven performance optimizations.
• Your strong business acumen and expertise in leveraging a unified strategy to create innovative omnichannel campaigns will be crucial in delivering impactful customer experiences that drive business results.
• 5-7 years of experience in a relevant Marketing or Strategy role
• Proven track record in delivering integrated marketing programs with measured outcomes
• Knowledge of digital and non-digital channels such as: media, email, SMS, web, direct mail, print, SEM, social, salesforce, events