Senior Associate Athletics, Chief Marketing Officer

Job Description

Syracuse University Athletics is seeking a bold, innovative, and fan-centric leader to serve as Senior Associate Athletics Director, Chief Marketing Officer (CMO). Serving as a member of the Athletics Senior Leadership Team, the Chief Marketing Officer will lead the strategic vision, brand positioning, fan experience, storytelling, and audience growth efforts for Syracuse Athletics.

This role will oversee all aspects of marketing, fan experience, branding, communications, creative services, digital/social media, content strategy, and game presentation with a primary focus on transforming Syracuse into one of the premier fan and entertainment brands in college athletics.

The Chief Marketing Officer will serve as the central steward and strategic custodian of the Syracuse Athletics brand, ensuring alignment across marketing, fan engagement, storytelling, game presentation, digital platforms, and the overall public presentation of the department.

The ideal candidate will possess a modern sports and entertainment mindset with the creativity, urgency, and vision to elevate the Syracuse game-day atmosphere and digital presence. Syracuse Athletics seeks a leader capable of creating one of the premier fan experiences in college athletics through innovative storytelling, elite game presentation, immersive live entertainment, dynamic student engagement, and fan-first thinking.

The Chief Marketing Officer will play a central role in