Position Expired
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VP of Marketing
VirtualVocations
A company is looking for a VP of Marketing to lead its demand generation, brand, and content strategy.
Key Responsibilities
Own marketing-sourced and influenced pipeline and revenue targets while developing a scalable B2B SaaS growth strategy
Lead multi-channel demand generation initiatives and implement AI-driven tools for improved lead acquisition and conversion
Oversee the company's content strategy and ensure cohesive brand messaging across all marketing touchpoints
Required Qualifications
7+ years of marketing experience in B2B SaaS and enterprise software environments
Proven success in marketing to mid-market and enterprise segments with complex sales cycles
Deep understanding of SaaS metrics including ARR, CAC, and LTV
Experience with AI tools for campaign execution and content acceleration
Strong strategic thinker with experience managing cross-functional teams
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