VP of Marketing

A company is looking for a VP of Marketing to lead its demand generation, brand, and content strategy.

Key Responsibilities

Own marketing-sourced and influenced pipeline and revenue targets while developing a scalable B2B SaaS growth strategy

Lead multi-channel demand generation initiatives and implement AI-driven tools for improved lead acquisition and conversion

Oversee the company's content strategy and ensure cohesive brand messaging across all marketing touchpoints

Required Qualifications

7+ years of marketing experience in B2B SaaS and enterprise software environments

Proven success in marketing to mid-market and enterprise segments with complex sales cycles

Deep understanding of SaaS metrics including ARR, CAC, and LTV

Experience with AI tools for campaign execution and content acceleration

Strong strategic thinker with experience managing cross-functional teams