Senior Manager, Social Media Marketing

Title: Senior Manager, Social Media Marketing

Industry: Entertainment

Location: Burbank, CA

Duration: 6 months

Responsibilities

• Partner closely with the marketing team to create high-impact, conversation-driving social campaigns for assigned titles
• Translate social strategy, campaign voice, and platform strategy into clear direction within each title’s Marketing Brief
• Manage and prioritize title slates and responsibilities in partnership with the VP of Social & Digital
• Advise on and implement social media best practices and cultural insights relevant to each title, evolving tactics as new performance data emerges
• Collaborate with broader marketing teams on talent social training, on-set social capture, live social coverage, digital activations, paid media creative, and influencer programs

Requirements

• 7+ years of experience in social marketing, editorial, media, or community management
• Bachelor's Degree
• Experience managing and developing a small team
• Team-first mindset with a collaborative leadership approach
• Deep understanding of matrixed entertainment environments

Skills

• social media
• marketing
• entertainment
• team management
• communication
• creative strategy
• campaign management
• data analysis
• digital activations
• influencer programs

Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.

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