Job Title: SEO Specialist - Remote
Job Overview
Join our esteemed and rapidly expanding team as an SEO Specialist. In this pivotal role, you will be essential in crafting and executing robust SEO strategies that enhance our partners’ online presence, boost website traffic, and elevate performance metrics.
Key Responsibilities
- Collaborate with Franchisees to comprehend their business objectives and target demographics, enabling the development of tailored SEO strategies.
- Guide the implementation of SEO practices by providing expert insights to franchisees regarding optimal website enhancements.
- Conduct thorough keyword analysis to identify and leverage high-impact keywords that resonate with our core audience.
- Optimize website content by applying effective SEO methodologies, including improvements in URL structures, redirects, and canonical tags.
- Develop and design web pages that are not only SEO-compliant but also align with our brand standards.
- Utilize analytics tools to monitor, report, and refine SEO initiatives, ensuring maximum effectiveness of campaigns.
- Collaborate with content and marketing teams to seamlessly integrate SEO best practices into new content creation efforts.
- Stay informed on the latest trends in SEO, algorithm modifications, and emerging digital technologies to maintain a competitive edge.
Required Skills
- Comprehensive understanding of search engine algorithms (e.g., Google, Bing) and their influence on search rankings.
- Proficiency in both on-page and off-page SEO practices.
- Expertise in identifying valuable keywords tailored to various market segments.
- Familiarity with technical SEO factors, including site speed optimization and mobile responsiveness.
- Strong interpersonal skills to foster collaboration and develop impactful SEO strategies.
- Effective communication abilities to articulate ideas and influence decisions across organizational levels.
- Flexibility to thrive in a fast-paced environment with shifting priorities.
- Results-driven mindset with a proactive and focused approach.
- Commitment to continuous learning and contribution to team success.
Qualifications
- A Bachelor’s degree in Marketing, Communications, Business, or a related discipline is preferred.
- 1 to 3 years of experience in a similar SEO-focused role.
Career Growth Opportunities
We are dedicated to fostering your professional development and empowering you to grow within our organization while staying abreast of industry advancements.
Employment Type: Full-Time
