Who We Are
Based in Nashville, TN, Peachtree Entertainment is a prominent national concert promoter focused on the development and execution of large-scale touring projects, indoor rodeo concepts, and outdoor festivals. With artists and properties such as Alan Jackson, Rock the Country, Gavin Adcock, Rock the South, Bulls Bands and Barrels, and many more, Peachtree stands poised to maintain its significant impact on the landscape of country music at a global level.
The Role
Peachtree Entertainment is seeking a detail-oriented and motivated Marketing Assistant to join our team. This role will play a critical part in supporting the marketing department's efforts across multiple festivals, concerts and projects. The ideal candidate thrives in a fast-paced environment, demonstrates exceptional organizational skills, and has a passion for live events and marketing.
Key Responsibilities
- Financial Administration: Submit and track invoices, reconcile credit card charges, and ensure expenses are accurately recorded and allocated in marketing ad packs.
- Weekly Digital Reporting: Compile and distribute digital performance reports for festival campaigns, identifying key insights and trends.
- Market Research: Conduct research on market trends, competitors, and audience demographics to inform and enhance marketing strategies.
- Initiative Tracking: Record and document all marketing initiatives across festivals, maintaining organized and comprehensive records for the department.
Qualifications
- Experience: 1-2 years of marketing, event, or administrative experience, ideally in the music, entertainment, or live events industry.
- Organizational Skills: Ability to manage multiple tasks and deadlines with attention to detail and accuracy.
- Analytical Mindset: Strong ability to analyze data and report on digital campaign performance.
- Tech Savvy: Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and experience with marketing platforms like Google Analytics or Meta Ads Manager is a plus.
- Airtable Knowledge: Familiarity with Airtable or similar project management tools is a plus.
- Communication Skills: Excellent written and verbal communication skills to effectively collaborate with internal and external stakeholders.
- Passion for Events: A strong interest in festivals and live entertainment is a must!
Hiring Practices
This job description is intended to outline the general nature and level of work performed by employees in this role. It is not an exhaustive list of all duties, responsibilities, and qualifications required. Peachtree Entertainment aims to recruit the most qualified candidates efficiently, utilizing various recruitment methods, including internal promotions, employee referrals, external advertising, employment agencies, internet recruiting, job fairs, college recruiting, and search firms.