Job Description
Do you have a passion for wellness and educating the masses on the latest trends in health and medical advancements? BrandStar Entertainment is seeking a Social Media Manager to oversee social media efforts for 'Health Uncensored'. Topics range from connecting people living with chronic conditions to sharing vital information and research. Your talents, ideas, and passion are essential to the mission of these shows: To help people live better, healthier lives.
As the Social Media Manager, you have a passion for social media, and always stay on top of new trends, emerging media, and engagement opportunities. You will be responsible for overseeing marketing campaigns and programs, as well as identify areas of improvement to increase awareness for clients and brands.
Reporting directly to the Director of Marketing, the SMM will have strong leadership capabilities and an eye for detail, creative and strategic mind, and be a positive and outspoken self-starter that works well within a team.
Overview Of Responsibilities
- Collaborate with team members to ensure that social media efforts are executed on time and meet quality standards.
- Advance the influencer and/or community advocacy efforts.
- Drive social media strategies that will drive quality audience growth, engagement, and traffic to achieve brand and business objectives.
- Develop paid social media campaigns in collaboration with key stakeholders.
- Research the latest social tools, trends, and current events.
Professional Competencies
- Strong project management skills, including the ability to work with multiple internal and external teams effectively and in a fast-paced environment
- Deep working knowledge of social listening platforms
- The ability to assimilate extensive amounts of detailed data and to see the big picture, providing actionable and influential recommendations
- Ability to recognize opportunities, formulate hypotheses, plan research, identify insights, and drive recommendations relevant to the business goals and objectives
- Excellent writing and verbal communication skills (including presentation skills)
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Outstanding ability to think creatively, and identify and resolve problems
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Is a team player with the confidence to take the lead and guide other employees when necessary
- Remarkably skilled in building engaged social media communities, with particular significance towards TikTok channels and including Facebook, Instagram, Twitter, LinkedIn, and/or YouTube
Required Experience
- Minimum 3+ years of social media marketing experience in an agency or internal creative department. Prior experience supporting healthcare, wellness, or pharmaceutical industry strongly preferred.
- Undergraduate degree in communications, marketing, advertising, public relations, media studies, business and/or related fields.
- Thorough knowledge and experience with social media strategy, content creation, community monitoring best practices, influencer relations, analytics and reporting.
- Excellent organizational, writing, and language skills.
- Proven track record of growing social media audiences/followerswith an emphasis on TikTok.
- Proficiency in Adobe Photoshop, InDesign, and still photography is a plus!
Benefits
Benefits include:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Keyword: Social Media Coordinator
