About Packsize
Packsize is redefining the way businesses and their customers use and experience packaging around the world. We build the technology, design the right solutions, and automate the processes that propel the industry forward. To us, packaging is much more than a box—it’s delivering what’s right for our customers, their customers, our people, and the planet.
Company Overview:
Packsize is a dynamic and innovative packaging solutions company with a strong presence in the North American market. We specialize in the development and implementation of right-sized on-demand packaging solutions, which enhance our customers packaging process flows, and we are committed to developing high-value partnerships with our customers and strategic partners. As we continue to expand and grow, we are seeking a talented and experienced Director of Marketing to lead our marketing efforts throughout North America.
About the Role:
The Director of Marketing for the North American Market will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth across North America. This role requires a strategic visionary leader who can work closely with cross-functional teams to align marketing strategies with overall business objectives. This role reports to the Senior Director, Global Marketing.
What You'll Do
- Develop and implement comprehensive marketing strategies tailored to the unique needs and preferences of the North American market.
- Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure the successful execution of marketing campaigns and initiatives.
- Conduct market research and analysis to identify emerging trends, competitive threats, and opportunities for growth in the region.
- Collaborate with product development, sales, the global leadership team, and other key stakeholders to ensure alignment of marketing strategies with product launches, sales objectives, and overall business goals.
- Oversee the development of compelling marketing collateral, including digital content, advertising materials, and sales tools, tailored for target audiences.
- Manage marketing budgets, allocate resources effectively, and track performance metrics to measure the success of marketing initiatives.
- Cultivate and maintain relationships with external partners, agencies, and industry influencers to enhance brand visibility and market penetration.
- Stay abreast of industry best practices, regulatory requirements, and market research relevant to the market, and adapt strategies accordingly.
What You'll Bring
- Bachelor’s degree in marketing, Business Administration, or a related field; MBA preferred.
- 5+ years of experience in marketing leadership roles, with a proven track record of success in developing and implementing marketing strategies.
- Strong understanding of market dynamics and consumer behavior
- Excellent leadership and team-building skills, with the ability to inspire and motivate cross-functional teams to achieve common objectives.
- Exceptional communication skills, both written and verbal, with the ability to effectively engage and influence internal and external stakeholders.
- Strategic thinker with a data-driven approach to decision-making and a demonstrated ability to analyze complex market data and derive actionable insights.
- Proven experience managing budgets, setting performance targets, and delivering results in a fast-paced, dynamic environment.
- Proficiency in marketing automation tools and CRM systems
Location & Travel Requirements:
This position is based in Salt Lake City, UT and will require occasional travel. Remote applicants will be considered.
What We Offer
The salary range for this role is
$160,000-$180,000/yr + Bonus; however, Packsize considers several factors when determining compensation when extending a job offer, including but not limited to, the role being offered, the associated responsibilities, the candidate's prior work experience, education/training, and any special skills.
If this role excites you but you don’t meet each requirement listed, we encourage you to apply anyway. At Packsize, we welcome applicants of all backgrounds and experiences and understand that the best candidates may come from the most unlikely of places.
Packsize is an Equal Opportunity employer and is committed to diversity in its workforce. In compliance with applicable federal and state laws, Packsize policy of equal employment opportunity prohibits discrimination on the basis of race or ethnicity, religion, color, national origin, sex, age, sexual orientation, gender identity/expression, veteran’s status, status as a qualified person with a disability, or genetic information. Individuals from historically underrepresented groups, such as minorities, women, qualified persons with disabilities and protected veterans are strongly encouraged to apply. Reasonable accommodations in the application process will be provided to qualified individuals with disabilities.
