Blum is a cutting-edge hybrid exchange tailored for Telegram and mobile platforms. Our team is passionate about technology and dedicated to pushing the boundaries of what's possible in the trading world. We are revolutionizing the way trading is done, providing seamless and secure services to both individual users and businesses. By leveraging the power of Telegram, we offer a unique and accessible approach to trading, catering to a global audience.

Launched in April 2024, Blum has gathered over 80 million users and has become one of the top 3 most popular apps on Telegram worldwide. Our experienced team brings years of expertise from leading crypto projects, including Binance, Trust Wallet, Crypto.com, Bitget, and more.

We are seeking a talented Marketing Lead to join our innovative team and contribute to our mission.

Responsibilities:

Develop and execute a comprehensive marketing strategy across all channels, ensuring alignment with Blum’s growth objectives
Lead and manage the marketing team, ensuring effective task distribution and clear ownership of key areas
Oversee and improve community engagement, ensuring prompt and clear communication, especially during high-impact situations
Take a hands-on approach to key marketing functions, including social media management, content creation, and campaign execution
Identify and expand into new markets, with a focus on high-potential regions
Collaborate with cross-functional teams (product, design, BD) to ensure marketing strategies are aligned with company goals
Own the performance and growth of key marketing channels, regularly reporting on KPIs and making data-driven decisions
Stay ahead of industry trends and competitor strategies, implementing best practices to maintain a competitive edge

Requirements

Experience in Web3, crypto, or DeFi industry
Proven experience in a senior marketing role (Lead Marketing Specialist, Global Marketing Lead, or CMO-level)
Excellent communication and leadership skills, with the ability to manage and mentor a team
Strong hands-on experience in digital marketing, social media, and community engagement
Demonstrated success in leading global marketing initiatives and expanding into new markets
Strategic thinker with a growth mindset and the ability to make data-driven decisions
Fluency in English is required; knowledge of additional languages is a plus

With Blum you will

Join one of the largest projects within Telegram and make an impact in the blockchain ecosystem
Work with a talented and diverse team in a dynamic environment that encourages continuous learning and professional development
Enjoy flexible working hours, unlimited vacation days and a remote-first approach
Receive compensation for: equipment, education, sports and coworking
Have opportunities for professional growth in high-load systems and web3 technology
Take on challenging and complex tasks that push the boundaries of your expertise
Get competitive monthly salary, based on experience and skills

Ready to join us? Send your CV and become part of our exciting journey!

Blum

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Marketing Lead