Social Media and Marketing Coordinator

Are you passionate about creating compelling digital narratives and engaging audiences across multiple platforms? We are seeking an energetic and detail-oriented Social Media and Marketing Coordinator to drive brand awareness, foster community engagement, and elevate our online presence for our swim school. In this dynamic role, you will develop innovative content strategies, manage social media campaigns, and collaborate cross-functionally to ensure our messaging resonates with diverse audiences. If you thrive in a fast-paced environment, enjoy children and love blending creativity with analytics, this is your opportunity to make a meaningful impact through digital marketing excellence.

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, and TikTok to boost brand visibility and engagement.
• Create high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
• Manage social media scheduling using tools ensuring consistent posting schedules and timely responses to audience interactions.
• Monitor social listening channels to track brand sentiment, industry trends, and competitor activities; leverage insights to refine campaigns.
• Utilize SEO best practices and keyword research to optimize content for search engines and increase organic reach.
• Analyze web analytics and social media metrics using platform-specific tools to measure campaign performance and inform future strategies.
• Oversee campaigns on Facebook and other platforms to maximize ROI while maintaining brand integrity.
• Proofread all content meticulously to ensure clarity, accuracy, and alignment with brand voice before publication.
• Familiarity with social media management tools for scheduling and analytics tracking.
• Knowledge of SEO techniques, keyword research, web analytics, and digital marketing strategies.
• Experience managing public relations and community outreach
• Excellent proofreading skills combined with the ability to craft compelling narratives that resonate across diverse audiences.
• Respond to inquiries via phone, email and social media promptly and professionally.
• Track and analyze enrollment metrics to optimize marketing efforts
• Aquatics knowledge preferred, but not required

Pay: $19.00 - $24.00 per hour

Benefits

• Flexible schedule

Work Location: In person