Social Media Marketing Specialist

Location: Remote, with on-site content shoots in NYC, Westchester, NY & Ridgefield, CT

Schedule: Freelance (flexible)

Scandecor — a female-founded and female-led Scandinavian luxury rug brand serving the interior design and architecture community — is seeking a highly creative, strategic, and visually driven Social Media Growth Specialist. This role is perfect for someone with a refined aesthetic sensibility, a deep understanding of the high-end design world, and a proven ability to grow a brand’s digital presence organically.

Our priority platform is Instagram, with secondary light support for Pinterest and LinkedIn.

About the Role

You’ll lead the growth and evolution of Scandecor’s social media presence, with a strong emphasis on:

• Increasing followers and reach
• Strengthening brand identity and visual consistency
• Developing content strategies aligned with launches, showroom openings, and designer partnerships
• Creating and capturing on-brand photo and video content

This is a remote-first position, but ideally based in the New York metropolitan area. Must be available to travel to our Westchester, NY or Ridgefield, CT offices for content shoots as needed.

What You’ll Do

• Develop and execute a growth-driven Instagram strategy
• Plan, produce, and edit photo and video content (Reels, Stories, posts)
• Capture in-person content of products, samples, and behind-the-scenes moments
• Manage posting schedules, engagement, and community interactions
• Support light tasks on Pinterest and LinkedIn (company updates)
• Track analytics and report on growth, engagement, and performance

Who You Are

• A visual storyteller with a strong design eye
• Experienced with social growth for luxury, design, or lifestyle brands
• Skilled in both strategy and hands-on content creation
• Confident creating Reels and short-form video content
• Comfortable directing and styling small product shoots
• Highly organized, proactive, and able to work independently
• Available for in-person shoots in NY metro area

Preferred Skills

• Strong photography and video skills (iPhone or camera)
• Proficiency with editing tools (CapCut, Lightroom, VSCO, Canva, etc.)
• Understanding of interior design trends and luxury brand aesthetics
• Experience with influencer outreach or brand collaborations (optional, not required)

Why Join Us

• Be part of a small, creative, female-led luxury design brand
• Shape and elevate the digital voice of a growing Scandinavian company
• Work on beautiful, design-forward content in a flexible remote role
• Opportunity to grow with the company as our digital presence expands

To Apply

Please send your resume, Instagram handle/portfolio, and a brief introduction to [email protected] with the subject line: Social Media Growth Specialist – Your Name