Role: Marketing Manager
Location: Greater Philadelphia (Malvern, PA)
Hybrid/On-site/Remote: Hybrid (On-site 3 days a week)
Salary: Up to 90k
Clutch Creative is a rapidly growing staffing agency. We support our clients by identifying unreachable talent that helps their businesses grow.
Our candidates work with us because they know we have the best opportunities available to them and will help them navigate their next career move.
We care, we're honest, and we hustle—that's what makes us Clutch.
Clutch is looking for an experienced Marketing Manager with for an agency client of ours.
Job Overview
A leading company in the experiential marketing and AI-driven solutions space is seeking a visionary Marketing Manager to spearhead marketing initiatives and drive innovation, creativity, and strategic problem-solving. This role is pivotal in leveraging AI, data analytics, and immersive XR (VR/MR/AR) technologies to craft groundbreaking marketing strategies that enhance audience engagement, accelerate lead generation, and establish the company as a thought leader in the industry.
Key Responsibilities
• Strategic Marketing & AI Innovation:
o Develop and execute marketing strategies to enhance brand positioning and audience engagement.
o Identify emerging market trends, AI advancements, and customer insights to drive innovative campaigns.
o Implement AI-driven automation, predictive analytics, and personalized content strategies to maximize impact.
• Creative Lead Generation & Demand Generation:
oDesign and execute data-driven, AI-enhanced lead generation strategies across multi-channel platforms.
o Optimize the marketing funnel using predictive modeling to improve lead quality and conversion rates.
o Experiment with immersive marketing techniques, including XR (VR/MR/AR) experiences and interactive AI simulations.
• Campaign Development & Digital Transformation:
oDevelop and lead high-impact, multi-channel campaigns leveraging AI-powered tools for personalization and automation.
o Utilize Google Ads, LinkedIn, and advanced programmatic advertising for precise audience targeting.
o Integrate AI-driven customer engagement tools and immersive XR experiences into campaign execution.
• Data-Driven Decision Making & Optimization:
o Leverage advanced analytics and AI-based insights to track, measure, and optimize campaign performance.
o Conduct A/B testing, machine learning-powered sentiment analysis, and predictive modeling for optimization.
o Continuously refine strategies based on performance data and AI-driven recommendations.
• AI-Powered CRM & Automation:
oManage AI-driven marketing automation platforms to enhance lead scoring and pipeline efficiency.
o Align marketing initiatives with sales objectives, ensuring seamless handoffs and measurable KPIs.
o Implement chatbots, AI-assisted email marketing, and hyper-personalized customer journeys.
• Content Strategy & SEO Leadership:
o Oversee the development of AI-enhanced, data-driven content that attracts and engages target audiences.
o Optimize SEO/SEM strategies using AI-powered tools to maximize organic reach and inbound lead generation.
• Collaboration & Cross-Functional Leadership:
o Partner with sales, creative, technology, and product development teams to align marketing efforts with business growth objectives.
o Lead cross-functional projects that integrate AI, data science, and XR-based storytelling into marketing strategies.
Qualifications & Skills
• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3-5+ years of experience in marketing, with a strong focus on lead generation, demand generation, and digital transformation.
• Proven expertise in AI-driven marketing automation, analytics, and customer journey optimization.
• Strong knowledge of SEO, SEM, digital advertising, and data-driven content marketing.
• Experience in XR (VR/MR/AR) campaign development and immersive brand storytelling.
• Exceptional problem-solving, creativity, and innovation-driven thinking.
• Ability to thrive in a fast-paced, high-growth, creative environment.
Preferred Qualifications
• Experience in healthcare, MedTech, or experiential marketing.
• Expertise in AI-powered lead nurturing, automation, and predictive marketing strategies.
• Familiarity with Account-Based Marketing (ABM) and hyper-personalization.
• Background in XR (VR/MR/AR) content creation and engagement strategies.
Please read: Contact from Clutch employees will always come from the domain @clutchnow.com ONLY and we will always provide a phone number where you can contact us. Clutch will NEVER present a job offer without a verbal or video interview and we will never ask you to transfer or pay money to get hired. If you are skeptical about any email or job offer, please reach out to us directly.
