About Grayson SkyGrayson Sky is a boutique creative and digital marketing agency based out of Old City Philadelphia. Our team of passionate specialists develop innovative strategies and campaigns that elevate our clients’ brands and achieve their goals. Grayson Sky activates our customers' visions and cultivates excellent experiences for our clients.
We accomplish this through our Core Values:
- Mentorship
- Data-driven expertise
- Catalyzation
- Atypical insight
- Breakthrough performance
Ideal Qualifications
- Bachelor’s degree related to publication relations, social media or digital marketing, or similar field
- Minimum of 4 years experience.
- Professional experience with all social media platforms (LinkedIn Campaign Manager, Meta Business and Ads Manager, Google My Business, X).
- Experience in platform and system optimization of all Social Media platforms + Hootsuite.
Major Duties and Responsibilities
Social Media Strategy and Implementation
- Lead Strategy and implementation of Social Media Strategy for Active Clients
- Develop and Manage Social Media Calendars for Active Clients
- Manage portfolio of 15-20 Active Social Media Clients
- Sits in on meetings with the Event Planner, Managing Partners, and current clients to accurately gauge the social media needs of each client.
- Holds responsibility of and ensures any information posted on the behalf of Grayson Sky or a client is appropriate.
- Uses problem solving skills when observing decisions and consults managing partners when situations can negatively escalate or there are liability issues.
- Conducts an analysis of department functions and helps delegate the social media tasks.
Recruitment and Team Management
- Lead recruitment efforts for a growing Grayson Sky’s Social Media team.
- Conducts interviews of Social Media positions and leads onboarding process for new Social Media hires.
- Update Managing Partners on the status of the interns and ensure managing partners have all necessary updates.
- Conducts an analysis of department functions and helps delegate the social media tasks.
Internal Communication
- Report progress and work functions to Managing Partners.
- Communicate with the project manager and managing partners to ensure they are posting accurate and relevant content.
External Communication
- Present Social Media Strategy and content calendar to clients
- Conduct weekly/biweekly meetings with clients with open lines of communication to convey updates, timelines, and blockers.
- Communicate with clients to ensure the social media team knows what relevant content to post in order to effectively engage followers.
- Collaborate with clients to ensure they create accurate pages for upcoming events.
Nice to Haves
- Professional Experience in TikTok and Reddit
- Experience using Hubspot CRM for Audience creation, Ad Targeting, Social Media posting, andtracking Social and Ad analytics
Grayson Sky is an inclusive workforce where everyone belongs. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our approach helps us to build a winning team that represents a variety of backgrounds, perspectives, and abilities. So, regardless of how your diversity expresses itself, you can find a family here at Grayson Sky.
Grayson Sky is an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind based on race, color, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, veteran status, genetic information, disability, or other applicable legally protected characteristics. If you would like to request an accommodation due to a disability, please contact us.
