Join Us as an Acquisition Marketing Manager!
Wage Range: $100,000 - $120,000
Are you ready to elevate your marketing career and make a significant impact in the healthcare industry? We're seeking an experienced Acquisition Marketing Manager to lead our patient marketing efforts and drive growth across local clinic markets, with plans for national expansion.
About Us:
We’re a dynamic company dedicated to providing exceptional healthcare services and improving patient outcomes. As we scale from two clinics to a hundred and beyond, we're looking for a proactive, data-driven individual to spearhead our marketing initiatives and elevate our patient acquisition strategies.
About the Role:
As the Acquisition Marketing Manager, you'll play a crucial role in owning and executing full-funnel marketing strategies across diverse local markets. Reporting directly to the Co-CEO, you'll have the opportunity to make strategic decisions, build partnerships, and leverage analytics to drive patient volume growth. This role is primarily remote but requires flexibility to travel nationally up to 1-2 times per month (US only).
Key Responsibilities:
Marketing Program Ownership & Strategy:
· Manage day-to-day patient marketing spend and performance.
· Establish key marketing metrics and maintain timely reporting.
· Develop and execute our email marketing program via CRM to enhance patient acquisition.
· Lead decision-making on channel selection and optimization.
Local Acquisition Marketing:
· Customize marketing strategies for optimal performance in each clinic’s specific geography.
· Partner with doctors and onsite teams to harness insights and build provider buy-in.
· Set goals and budgets for out-of-home marketing channels and maximize partnerships.
Digital Acquisition Marketing:
· Set goals and budgets for digital marketing channels, including paid search and social.
· Commit to, monitor, and adjust spend/media buys in real-time.
· Optimize SEO performance and iterate digital marketing efforts for improved acquisition cost and scale.
Qualifications:
· Expertise in marketing analytics and data-driven insights.
· Experience scaling marketing programs.
· Ability to build and manage internal and external marketing teams.
· Independent, self-driven, and able to thrive in a fast-paced environment.
· Strong communication and presentation skills.
Education/Experience Requirements:
· 5+ years of acquisition marketing experience required.
· Proven experience driving marketing results on a local scale.
· Experience marketing for franchise locations strongly preferred.
· Healthcare experience is a plus.
What We Offer as Part of Our Team:
· Medical, Dental and Vision Insurance (national PPO plans)
· Retirement plan (401k with 6% employer match after 6 months)
· Group Life, Voluntary Life, Voluntary Accident/Critical Illness
· Professional Development Reimbursement
· Unlimited Paid Time Off
· Commitment to growth and engagement of our employees
· Remote-first organization
Join Us:
If you're a creative problem solver with a strong sense of urgency and alignment with our company culture and values, we want to hear from you! Don't miss out on this opportunity to lead our patient marketing efforts and drive growth in the healthcare industry.
How to Apply:
Interested candidates should submit their resume and cover letter outlining their relevant experience and why they're the perfect fit for this role. Join us in our mission to improve patient outcomes and make a difference in healthcare! Apply now and let's grow together. #AcquisitionMarketing #JoinOurTeam #MateFertility
Please note that the compensation range for this role is competitive and based on experience. In accordance with state laws, specific benefits, bonuses, and salary details will be discussed during the interview process.
EEO Statement
We are an Equal Opportunity Employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, creed, religion, national origin, ancestry, citizenship status, age, physical or mental disability, sex or gender (including pregnancy), gender identity or expression (including transgender status), sexual orientation, veteran status, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
We will endeavor to make reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please let us know by contacting hr@matefertility.com.
California and New York Applicants:
Please note that the compensation range for this role is competitive and based on experience. In accordance with state laws, specific benefits, bonuses, and salary details will be discussed during the interview process.
