Position Summary:
Realy is pioneering the future of virtual reality (VR) as an extended reality social media application built on a spatial computing platform. It enables anyone to share their recorded and live content in a fully immersive 3D experience. Our mission is to capture memories in the best possible experience.
As our Global Marketing Manager, you will lead the charge in promoting Realy's cutting-edge VR solutions across the globe. This role requires a strategic thinker with a deep understanding of global market dynamics, consumer behavior, and the latest digital marketing trends. You will work closely with regional marketing teams, product development, and senior leadership to drive brand awareness, engagement, and growth.
Key Responsibilities:
- Sports sponsorships, develop user strategy
- Develop & execute global marketing strategies aligned with business goals.
- Manage brand messaging & lead global marketing campaigns across channels.
- Collaborate with internal teams & external partners to ensure brand consistency.
- Track marketing performance & provide insights to optimize future campaigns.
- Develop & manage the marketing budget for maximum ROI.
- Stay informed on industry trends & foster innovation within the marketing team
What You Will Work On:
You will drive execution and amplification of Realy's vision and strategy, bringing in new consumers and audiences. You will ensure our brand, products, and messages resonate with our target consumers, adapting and executing content, services, partnerships, and experiences to deepen consumer relationships.
Responsibilities Include:
- Lead journeys/calendar/contract across product, service, and projects for partners
- Manage relationships with key partners (influencers, catalysts, VR communities)
- Evaluate our relationships, partnerships, concepts, and moments
- Develop strategic plans for partnerships, echoing Realy's long-term strategy
- Act as a key liaison with internal teams for defining and executing campaigns
- Work with cross-functional teams to build marketing journeys, including activations
- Create decks showcasing marketing strategy and key moments
- Educate and inspire the team on industry shifts in marketing and consumer behaviors
Requirements
Who You Will Work With:
This role reports directly to the CEO. You will work cross-functionally with global and regional marketing experts, product development, sales, data science, paid media, creative, and city teams.
What You Bring:
- 8-10+ years of experience in marketing, with 5 years in digital marketing or VR
- Proven ability to develop and execute global marketing strategies
- Strong strategic, project management, and analytical skills
- Excellent relationship-building and communication skills
- Familiarity with the latest trends in digital marketing and content creation
- Experience leading and scaling teams
- Ability to travel as required
Benefits
Realy is committed to investing in its employees to help them achieve greatness—inside and outside of work. We offer a generous total rewards package, a dynamic work environment, and an inclusive culture that fosters professional development. All who work here should be able to realize their full potential.
