About Pearpop
Pearpop, the leading Creator Marketing Platform, is revolutionizing the way creators and brands collaborate. With a community of over 200,000 creators and counting, Pearpop is dedicated to helping creators earn a living doing what they love, while providing brands with instant and direct access to relevant, authentic, and brand-safe creators across all major social media platforms. In 2022, Pearpop was recognized as "Best Influencer Marketing Platform" by DIGIDAY and named to FAST COMPANY's "Most Innovative Companies" List in Social Media.
Working at Pearpop
We're bringing together a smart and passionate team of creative builders to join us as we are a growth stage, high-performance startup. In addition to competitive salaries, we have all the good stuff – equity, generous health and dental insurance, 401(k), and unlimited PTO. This is an in-person role based in our headquarters in Los Angeles; fully-stocked with snacks, beverages, cold brew, and more.
Key Responsibilities
- Content Creation: Produce high-quality, original content on-site and through regular outdoor photoshoots. Plan and prepare for photoshoots related to new products and campaigns.
- Social Media Management: Develop and execute a dynamic social media strategy across Instagram, TikTok, and Facebook to drive engagement and brand awareness.
- Own & Manage Influencer Program: Identify and engage with relevant influencers, building strong relationships and managing an expanding influencer program.
- Content Collaboration: Collaborate with content creators to generate assets for use across social media, email campaigns, and our website.
- Creative Asset Management: Regularly update and organize creative assets for internal and external use in ads, emails, websites, and social media.
- Reporting and Analysis: Track and report on seeding and outreach campaigns, ensuring growth objectives for revenue and influencer engagement are met.
- Copywriting: Write and edit compelling marketing copy for a variety of channels, including product tags, social posts, ads, and campaigns.
- Trend Analysis: Research and analyze consumer trends and competitor offerings to shape the brand marketing strategy.
- Event Coordination: Assist with the planning and execution of consumer events, handling logistics, setup/teardown, and hosting duties.
What You Bring to the Table
- 5+ years experience in social media or influencer/entertainment marketing.
- Track record of developing outstanding creative applied in digital and offline mediums
- Excellent communication skills to be able to articulate your concepts, vision and decision-making
- Proficient in programs like Adobe Photoshop, Lightroom, Illustrator, Final Cut Pro, and CapCut.
- Self-starter with the ability to manage multiple projects in a fast-paced environment and stay focused when faced with changing requirements.
- Excellent storytelling ability through influencers and brand campaigns.
- Experience working in Google suite of products (Google Slides, Sheets, Docs, etc.), Adobe suite, Figma, and Keynote - We’ll teach you Figma!
- Active in the creator space and well-practiced in creating UGC and/or branded content.
- Able to “speak the language” of the various creatives on the team (understands video editing, filming, design, audio editing, and copywriting)
