As a Social Media Coordinator, you will be responsible for leading all Social Media funnels including but not limited to Instagram, TikTok, Facebook Group, and Pinterest. You will be a part of a small and incredibly talented team. The ideal candidate is a highly organized, creative, passionate about the beauty space. They are eager to test through trial and error and establish a social media presence known for setting the trend versus following it with fun, genuine, engaging content.
Responsibilities
- Manage the full social funnels (Instagram, TikTok, Facebook, and Pinterest) from concept to content creation, posting, engagement and analysis
- Build an incredible community on our social platforms not only educating our current and potential customers but helping them foster a genuine connection amongst themselves and the brand
- Obsess over social media platforms and brand communities
- Concept new and innovative content and social strategies for all social funnels
- Analyze platform performance on a weekly and monthly basis and share learnings with the larger team
- Oversee and drive social KPI and OKR
- Manage content creators project timelines and content approvals
- Work closely with the Marketing Team on marketing messaging and marketing concepts for new launches and promotions
- Work closely with creative team on assets and creatives
- Work closely with founder to establish brand storytelling and messaging across all platforms
Requirements
- 2+ years of previous experience in a fast-paced environment
- Interest and knowledge of the beauty space
- Well versed with all social media trends
- Extremely organized while also being flexible understanding the importance of reacting and pivoting quickly based on social changes
- Strong written and verbal communicator
- Great visual eye and understanding of branding and esthetics
- Team Player with a positive attitude and a growth mindset
- Working knowledge of social media performance metrics
- Passion and awareness of brands doing community well on social
- Direct experience managing social platforms
- Proficient in video editing software: Adobe Premiere, iMovie, CapCut
