At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, Partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.
The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us!
Your Role:
SolarWinds North America Marketing team is searching for an Events Manager who can own event management from end to end. This role will manage logistics as well as work with cross-functional teams to develop the pre- and post- event strategy. The Events Manager will help drive lead generation and increase brand awareness while creating opportunities to tell the story of SolarWinds and the customers we serve. The role will have strong engagement with all members of the marketing, sales, and channel teams to manage event initiatives that drive growth for the business.
Your Impact:
- Coordinate with Marketing & Sales teams to create and manage pre and post-event attendee engagement campaigns across all channels (email, social, digital, etc...)
- Bring creative ideas to campaigns and events to showcases the SolarWinds brand in a unique and meaningful way
- Define and drive individual plans for every event, including setting goals (brand awareness, pipeline, bookings), budgets, creating work-back plans and engaging relevant stakeholders across the organization
- Source and negotiate contracts with vendors and suppliers to ensure timely, cost-effective, seamless execution of events
- Partner with internal teams to define strategy as well as delivering exclusive events and roundtables for key buyer personas
- Work across PR and AR to maximize media opportunities and event coverage
- Deliver innovation to the overall events program and approach on a continuous basis
- Report on event performance and recommend future investments based on learnings
Your Experience:
- 3-5 years in event marketing or related field
- Solid experience with all marketing components associated with event ranging from banner ads, email campaigns, PR/Media, paid social, copywriting/content, lead generation and nurturing
- Experience in executing a variety of event programs including virtual events, field events, partner events, hosted events, and trade shows
- Ability to maintain plans for a 12-month field events calendar and ensure alignment to the company’s messaging and strategy as plans evolve
- Experience negotiating and managing vendor contracts and subcontractors
- Experience successfully partnering with cross-functional departments such as Sales, Channel, and Customer Success
- Clear decision-making skills; you are someone who naturally steps up and takes ownership of all aspects of a campaign or event
- Strong ability to operate with a people-first mindset, including both internal and external stakeholders
- History of building trust across teams through written and verbal communications
- Self-starter with effective time-management and multi-tasking skill
- Ability to travel 30%
- Experience with the following tools not required but preferred – Coupa, Allocadia, Salesforce, Marketo, Tableau, SharePoint, Microsoft Teams, Accelevents
SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice
