Boscov’s Social Media Specialist
Boscov's is a chain of full-service department stores serving the total family needs of our customers. For over 100 years, Boscov's has been known for its great values and famous brands, offering a broad selection of quality merchandise in our stores and online. We are looking for a Social Media Specialist to join our growing digital marketing team.
The ideal candidate will have a solid understanding of social media platforms, a keen eye for engaging content creation, and the ability to optimize our online presence for maximum reach and engagement. You should be adept at translating our brand's century-long commitment to quality and value into compelling social media narratives. If you're looking for a great opportunity to pursue a rewarding career in digital marketing with a company known for quality and big savings, apply today!
Responsibilities
- Work with the Social Media Manager & Digital Marketing Manager to strategize, implement and analyze social media campaigns on: Meta (Instagram & Facebook), Threads, TikTok, Pinterest, and Twitter.
- Help manage TikTok platform, both paid and organic, utilizing dedicated TikTok content and content created for Meta.
- Create static social posts, write engaging captions and product link through Like2Buy software
- Film and edit social content to be shared on all of our social platforms
- Monitor, listen and react to customers feedback on multiple social and review channels
- Partner with buying offices to determine the best content for ad strategy and budgets
- Promote local in-store events on both social and local page channels
- Coordinate Influencer marketing efforts for quarterly promotions
- Generate weekly, monthly, and quarterly reports for social media performance, with recommendations on optimizations based on the data.
Qualifications
- BA/BS Degree in Marketing or a Business related field
- Previous B2C experience in social media marketing and content marketing
- In-depth knowledge of social media channels
- In-depth knowledge of trends and events happening on social media that we could use to promote Boscov’s
- Analytical mind set- driven by data to make critical decisions for ad performance and strategy.
- Knowledge in other digital marketing channels including: SEM, display, SEO and affiliate marketing is a plus, but not necessary.
- Excellent Communication Skills
- Must be able to multitask
Benefits
At Boscov’s, we value our employees, and that’s why we provide a competitive compensation and benefits package. As a member of our team, you will be eligible to receive:
- Comprehensive benefits package, including medical/dental/vision
- STD/LTD
- Life Insurance
- 401k w/ company match
- Weekly Pay
- Paid vacations and personal days
- Liberal employee discount
Equal Opportunity Employer
Work Where People Love to Shop!
