At WorkUp, we are a cutting-edge startup reshaping career development and job placement through videos and AI. We're looking for a passionate Digital Marketing Specialist to drive our brand’s voice and connect with our audience across social platforms.
Role Overview:
We need a creative individual to lead our social media strategy, craft engaging content, and spark meaningful conversations. If you’re up-to-date with social trends and can turn ideas into compelling narratives, we want to hear from you!
Key Responsibilities:
- Design and execute a social media plan that aligns with our brand vision
- Create and curate content for platforms like Instagram, LinkedIn, TikTok, Twitter, etc.
- Manage day-to-day social interactions and community engagement
- Track metrics and adjust strategies to enhance reach and engagement
- Collaborate with teams to maintain unified messaging
- Stay informed about evolving social media trends and best practices
Qualifications:
- Proven experience in social media management, preferably within tech or career-related industries
- Strong creativity and ability to create engaging multi-format content
- Excellent communication and storytelling skills
- Familiarity with social media tools and analytics platforms
- Understanding of SEO and content marketing strategies
- Degree in Marketing, Communications, or related experience preferred
- 3-5 years of professional experience in the field may be substituted for a degree, based on portfolio
How to Apply:
As part of your application, please submit to info@joinworkup.com a short video (under 1 minute) showcasing how you would promote WorkUp. Share your creative process and ideas alongside your resume.
What We Offer:
- Meaningful equity in a growing startup
- Income sharing from profits
- Flexible working environment
- Impactful work in the career development space
We’re excited to see your ideas come to life!
