Category Analyst (Remote)

Antelope • Full-time • Remote (New York, NY, US) • 3w ago

About Antelope

Antelope, an omni-channel, pet consumer platform, was founded in August 2021 with the mission to elevate the lives of pets by delivering the highest quality products across all pet products and services via a buy and build strategy. “Ante” means to increase the stakes or consideration of, and “lope” means to leap with bounding steps–together, we are elevating the standards of pet care by buying, building and growing high-quality, natural pet brands. We’re backed by Alpine Investors and have made four acquisitions so far (Bocce’s Bakery, Diggin’ Your Dog / Super Snouts, Doggo, My Perfect Pet and Ark Naturals), and we’re still just getting started! We have plans to acquire 5-15 additional all-natural, high-quality brands to become the one-stop-shop for pet parents.

Overview

The Category Analyst is essential to our Antelope team, managing and analyzing data across departments to drive category growth and optimize business performance. This role involves working closely with senior leadership to turn complex data into actionable insights. You will build metrics, data pipelines, dashboards, and reports to support informed decision-making and sustainable growth. By analyzing sales data, identifying trends, and providing insights, you will drive revenue growth and improve business performance. The Category Analyst will also ensure data quality, support various business initiatives, and democratize data across the organization through advanced analytics and data storytelling.

Responsibilities

Partner with teams to ensure models, data products, and insights support decision-making and growth.
Build metrics, scalable data pipelines, dashboards, and reports; deliver actionable business recommendations through data analysis and storytelling.
Analyze sales and product demand to support sales and operations, gather and document internal user requirements, develop and test CRM tools, and recommend improvements.
Develop and monitor KPIs and financial metrics with the sales team; provide actionable insights to drive revenue growth and ensure alignment with business objectives.
Utilize syndicated data sources (e.g., Nielsen, IRI) to assess market trends, shopper behaviors, and competitive landscapes.
Monitor and report financial variances, offering corrective action recommendations; democratize data by building certified datasets for core metrics.
Create clear reporting, visualizations, and dashboards for diverse audiences; respond to information requests and develop scalable reporting across the technical stack.
Present data-driven rationale for business decisions; make thoughtful, timely decisions based on rigorous analysis.
Own weekly/monthly data analysis for market/sell-through reporting; identify new distribution and incremental sales opportunities.
Administer and maintain Tableau; develop data/reporting SOPs and provide regular reports.
Leverage complex data sets to identify patterns, trends, and risks; identify company-level needs and constraints.
Use advanced analytics and BI tools to drive business growth; monitor business KPIs and direct business focuses.
Collaborate with business partners to support decision-making; plan and maintain reports for different departments, including C-level management.
Manage multiple projects in a dynamic environment; communicate results clearly to drive impact.
Collaborate to identify and solve data analytics problems; maintain product information accuracy and support product delivery schedules.
Conduct market research and provide product/service recommendations; define technical specifications and prepare documentation.
Support the OEM Commercial Manager with data requests and reports; build scalable tools to extract, transform, and load data.
Develop business intelligence dashboards and reporting tools; design and build tables, procedures, and views in SQL.
Perform advanced data analysis to optimize business performance; provide training on Tableau and support its usage.
Serve as the analytics evangelist.

Qualifications

Bachelor’s degree in accounting, finance, business, marketing or equivalent.
3+ years of experience in category management, data analysis, or a related role, preferably in consumer packaged goods (CPG).
Strong problem-solving, documentation, and research skills.
Strategic, results-oriented, and able to work independently and in a team.
Ability to manage competing priorities and meet deadlines.
Self-motivated with excellent communication skills.
Proficiency in ERP and BI tools (e.g., Netsuite, Tableau, Salesforce).
Ability to present and communicate effectively at all business levels.

What We Offer