Our Company
Roster is a hiring platform for creators and businesses — our AI recommendation engine analyzes the content you want to create, and gives you personalized lists of candidates to hire (e.g. video editors, thumbnail designers, producers).
Our platform is home to talent who worked with the biggest creators in the world like MrBeast, Dude Perfect, and Yes Theory.
Why You Are Important
As our Marketing Coordinator, you'll work directly with our CEO, gaining hands-on experience and building foundational marketing skills with a fast-paced team. You’ll be instrumental in driving growth and user engagement, helping to shape our outreach and engagement strategies. This is a high-growth, entry-level role with immense potential for learning and impact.
Your Role
- Content Creation: Conceptualize and write blog posts, viral social media copy, and engaging LinkedIn content.
- Copywrite: Craft copy across in-app product, product communications, marketing collateral, and press releases.
- Community Engagement: Build and engage our community of creators and suppliers through meaningful, targeted interactions on social media and other platforms.
- Coordinate Video Content: Work collaboratively with our Video Editor to plan, review, and oversee the publication of video content for social media and other digital platforms.
- Landing Page: Create and maintain landing pages on Webflow to support marketing and promotional campaigns.
- Growth Hacking & Experimentation: Identify and implement innovative growth tactics to enhance user acquisition, engagement, and retention.
- Data Tracking & Analytics: Monitor the effectiveness of marketing tactics through tools like Google Analytics and Looker, translating insights into actionable recommendations.
- Presentation & Design Support: Design basic templates for social media posts and decks, ensuring brand alignment and visual consistency.
Skills & Qualities Required
- 1-2 years of experience in digital marketing, content marketing, or social media, preferably in a tech startup environment.
- Familiarity with analytics tools like Google Analytics or Looker
- Basic design skills in Adobe Suite, Canva, or similar tools.
- Analytical and comfortable with metrics, KPIs, and using data to drive decision-making.
- Strong understanding of the creator economy, even if that’s on a personal interest level.
- Are tenacious and will find scrappy ways to get Roster out there.
- Able to prioritize and manage multiple tasks with urgency to hit aggressive targets.
- We don’t expect you to know everything. We do, however, expect you to learn quickly and be hacky & creative when you face an unknown!
- At this early stage, every single day counts. Everyone on our team across functions moves at lightning speed and we want someone who is up for it as well.
