R176927
Job Profile
Position Overview
Company Overview: PNC’s Marketing organization is on a journey to redefine what great marketing looks like and to serve as an innovative growth engine for the business. We are investing in Marketing Operations to ensure we are building a marketing foundation for scale. We are seeking a highly motivated Direct Marketing Operations & Execution Specialist who is passionate about executing direct marketing campaigns flawlessly.
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success.
Position Summary: PNC produces hundreds of millions of direct marketing impressions each year for prospective and current clients. As a Marketing Specialist for the Direct Marketing Operations & Execution team, you will execute direct marketing campaigns (primarily direct mail and email), which are a vital part of the PNC marketing mix. Responsibilities include all aspects of direct marketing execution including list development, quality control, production, deployment and post-deployment validation.
We are seeking a team member who has a passion for marketing and project management. The right individual will possess high energy and a desire to learn about what it takes to execute marketing campaigns flawlessly and the importance of innovative thinking. This team member needs to have a collaborative spirit and possess strong communication skills and will work closely with multiple partners including other areas of Marketing and external vendors. The Marketing Specialist will have proven success executing project deliverables on time.
You will be based in one of PNC’s primary locations: Pittsburgh, PA; Cleveland, OH; or Chicago, IL. Some responsibilities may be performed remotely, at the manager’s discretion.
Responsibilities:
- Execute moderate to low risk direct marketing campaigns and others as
Required
- Coordinate, review and approve marketing workflow activities and tasks
- Perform quality control review of marketing assets; act as second-level
reviewer as necessary
- Identify additional process improvements to increase efficiency and
mitigate risk of campaigns
- Work with marketing partners to suggest campaign improvements and best
practices
- Perform peer audits
- Coordinate communications with marketing and product partners, as
necessary
Qualifications:
- Bachelor’s degree in Marketing or related field
- Attention to detail
Job Description
- Under direct supervision, assists in the coordination of basic marketing program execution.
- Develops a strong understanding of existing marketing strategies and ability to implement established programs/initiatives.
- Assists in the coordination and execution of marketing programs/initiatives, strategies and activities that may include advertising, sales content and internal communications. Assists in data collection and synthesis in order to identify trends.
- Ensures all operating activities are delivered within the established budget framework.
- Follows established processes and protocols including coordination with legal, compliance, finance, risk and other key partners. Partners with agencies, third parties and internal business partners to coordinate development and execution of programs/initiatives.
PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:
- Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
- Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.
Qualifications
Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.
Preferred Skills
Advertising, Competitive Advantages, Content Marketing, Customer Solutions, Digital Marketing, Marketing Programs, Marketing Strategies, Negotiation, Results-Oriented
Competencies
Business Acumen, Business Data Analysis, Collaborating, Decision Making and Critical Thinking, Effective Communications, Effectiveness Measurement, Marketing Function, Marketing Systems
Work Experience
Roles at this level typically require a university / college degree with < 1 year of professional experience and/or successful completion of a formal development program. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.
Education
Bachelors
Certifications
No Required Certification(s)
Licenses
No Required License(s)
Pay Transparency
Base Salary: $44,200.00 – $65,780.00
Salaries may vary based on geographic location, market data and on individual skills, experience, and education.
Application Window
Generally, this opening is expected to be posted for two business days from 10/29/2024, although it may be longer with business discretion.
Benefits
PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement account; back-up child/elder care; adoption, surrogacy, and doula reimbursement; educational assistance, including select programs fully paid; a robust wellness program with financial incentives.
In addition, PNC generally provides the following paid time off, depending on your eligibility*: maternity and/or parental leave; up to 11 paid holidays each year; 8 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.
To learn more about these and other programs, including benefits for full time and part-time employees, visit pncbenefits.com > New to PNC.
- For more information, please click on the following links:
Time Away from Work
PNC Full-Time Benefits Summary
PNC Part-Time Benefits Summary
Disability Accommodations Statement
If an accommodation is required to participate in the application process, please contact us via email at AccommodationRequest@pnc.com. Please include “accommodation request” in the subject line title and be sure to include your name, the job ID, and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses. Applicants may also call 877-968-7762 and say "Workday" for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
At PNC we foster an inclusive and accessible workplace. We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.
Equal Employment Opportunity (EEO)
PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.
California Residents
Refer to the California Consumer Privacy Act Privacy Notice to gain understanding of how PNC may use or disclose your personal information in our hiring practices.
