Job Overview
We are looking for a visionary and results-driven Vice President of Strategic Communications, Marketing, and Research to advance our standing as a leading voice in the reinsurance sector. In this crucial leadership role, you will articulate the significance of reinsurance to a wide range of stakeholders, including legislators, state insurance commissioners, and media representatives. Your expertise will be instrumental in crafting a strategic communications framework that reflects our mission and reinforces our key priorities.
Key Responsibilities
- Formulate and execute a comprehensive communications and marketing strategy that effectively communicates our mission across various media outlets, including trade publications, broadcast, and social media.
- Act as the primary spokesperson for press releases and media inquiries, cultivating relationships with journalists from prominent newspapers, broadcast networks, and industry-specific publications.
- Collaborate with departmental leaders to develop communication policies and initiatives that prioritize member engagement and foster teamwork.
- Design, implement, and assess public relations and marketing strategies using quantifiable metrics to evaluate their success.
- Conduct research initiatives to support the strategic communications plan and produce informative materials such as one-pagers.
- Ensure consistent messaging by working with various departments across traditional and social media channels.
- Collaborate with the Government Affairs team to proficiently communicate with policymakers and advocate for our legislative agenda.
- Create compelling written content, including speeches, messages, and presentations for leadership, ensuring clarity and impact.
- Serve as a trusted advisor to leadership on emerging policy matters, offering strategic communication guidance.
- Set departmental objectives and performance metrics, monitor outcomes, and lead the Communication Advisory Committee.
- Provide media training and resources for leadership, conducting training sessions as necessary.
- Act as the first point of contact for rapid-response communication needs, ensuring proactive and positive messaging.
- Build and sustain relationships with key communications and marketing decision-makers within the industry and media.
- Develop engaging story narratives and secure coverage in influential media channels.
- Oversee the content strategy for the website and manage the production of internal and external communications, including newsletters and annual reports.
- Lead and mentor the communications team, fostering their professional development.
Required Skills
- Highly self-motivated with exceptional organizational abilities and meticulous attention to detail.
- Strong problem-solving skills coupled with a strategic outlook.
- Proficiency in Microsoft Office suite (Word, PowerPoint, Excel).
- Outstanding writing, proofreading, and editing skills.
- Advanced understanding of association management and public policy processes at both federal and state levels.
Qualifications
- A minimum of 10 years of experience in communication and marketing, preferably within an association setting.
- A Bachelor’s degree or equivalent experience is preferred.
Career Growth Opportunities
This role presents a unique opportunity for professional advancement as you lead initiatives that will influence industry communication strategies. You will also oversee the communications staff, guiding their career development and skill enhancement.
Company Culture And Values
We value collaboration, innovative thinking, and a commitment to promoting the reinsurance industry while engaging with key stakeholders to fulfill our mission.
Compensation And Benefits
We offer a competitive benefits package, including:
- Medical, dental, and vision insurance.
- Life insurance.
- Long-term disability and care insurance.
- A 401(k) plan with matching contributions.
- Generous paid time off.
- Observance of all federal holidays.
Employment Type: Full-Time
