International Marketing Manager, Beauty (REMOTE)

24Seven Talent • Beverly Hills, CA, US • 1m ago

Freelance/40hrs week
$40-45hr
FULLY REMOTE

We are seeking an experienced and dynamic International Marketing Manager with a strong background in the beauty industry and international markets, specifically in Europe or the Middle East. The ideal candidate will have at least 4 years of experience in international marketing, including hands-on experience working with Space NK or similar premium beauty retailers. This role will focus on driving growth and brand visibility in key international markets, ensuring localized strategies align with global brand objectives.

Key Responsibilities:

International Market Strategy: Develop and implement marketing strategies to drive brand awareness, sales growth, and market penetration in key international regions, with a specific focus on Europe and the Middle East.
Retailer & Partner Collaboration: Work closely with retail partners such as Space NK to create co-branded campaigns, promotions, and in-store experiences that resonate with local consumers.
Campaign Management: Lead the planning, execution, and optimization of international marketing campaigns across multiple channels, including digital, print, events, and in-store activations.
Market Research & Analysis: Monitor trends, competitor activity, and consumer behavior in international markets, providing insights and recommendations to the global marketing team.
Localization & Adaptation: Adapt global marketing materials and strategies to ensure they are culturally relevant and tailored to the specific needs of each international market.
Brand Consistency: Ensure that all marketing initiatives align with the brand’s global identity and positioning, maintaining consistency across all regions.
Cross-functional Collaboration: Collaborate with sales, product development, and digital marketing teams to ensure seamless execution of international marketing initiatives.
Budget Management: Oversee and manage the marketing budget for international markets, ensuring effective allocation of resources and maximizing ROI.
Event Planning & Management: Organize and execute high-impact events, pop-ups, and influencer activations in key international markets to engage target audiences and drive brand presence.

Qualifications:

Experience: Minimum of 4 years of international marketing experience in the beauty industry, with a proven track record of successful campaigns in Europe or the Middle East. Experience working with Space NK or similar high-end beauty retailers is highly desirable.
Skills:
- Strong knowledge of international beauty markets and consumer behavior.
- Expertise in digital marketing, including social media, influencer marketing, and e-commerce strategies.
- Proven ability to manage marketing campaigns from concept to execution.
- Strong understanding of retail partnerships, with experience working with high-end beauty retailers.
- Fluent in English; additional language skills (e.g., French, Arabic) are a plus.
Education: Bachelor’s degree in Marketing, Business, or a related field (preferred).
Personal Attributes:
- Strong interpersonal skills, with the ability to build and maintain relationships with