Job Title: Assistant, Retention Marketing (CRM Targeting Production)
Department: Digital - Retention Marketing
Location: New York, NY
New York, NY, United States - Hybrid
Full time Schedule - Temp role - duration of approximately 6 months
$25.00 - $30.00
Hourly*
* based on job, location, and schedule
Bring Your Amazing Self to Work
At Macy's, Inc. we're on a mission to create a brighter future with bold representation for all. This is our Mission Every One. We know that each person here is unique. So we respect and invest in each individual to create growth, pride, and satisfaction. If we are able to bring our whole selves to work, it translates into a more abundant and wider array of ideas and energy for all to benefit from. Our success will be built on amazing colleagues, working together.
Job Overview:
The Retention Marketing Team is responsible for driving growth and optimizing customer lifetime value through our owned media. The team is responsible for the customer contact strategy, lifecycle, and end to end campaign execution for all retention channels –Email, Mobile, Site Targeted Content, Direct Mail, and POS.
The Assistant will be supporting the targeting execution for Mobile Channels - promotional, editorial, loyalty, and credit-related messaging.
Essential Functions:
· Setting up segments and filters for all retention marketing campaigns in CRM tool (SAS360). Inclusive of email, mobile messaging, site personalization, direct mail and targeted offers.
· QA business rules with team members to ensure accuracy.
· Partner with other CRM team members to optimize targeting and execution approach to campaigns.
· Assist in providing campaign response metrics and post-performance insights to marketing strategy partners.
· Communicate with 3rd party vendors to manage status on daily campaign operations.
· Assist in troubleshooting and communicating CRM tool issues with CRM and Marketing Systems teach teams.
· Additional responsibilities and projects as assigned.
Skills Summary:
· 1-2 years of experience in digital marketing or project management.
· Knowledge of email, Internet and direct marketing methods.
· Ability to work efficiently and meet deadlines in a cross-functional, team-based environment.
· Self-starter with strong communication, organization and prioritization skills.
· Must have demonstrable computer skills and aptitude for technology, including proficiency with Microsoft Office software (World, Excel, PowerPoint, etc.) and database applications. Proven analytical abilities are a must.
· BA/BS college degree is required; concentration in Marketing a plus.
Communication and Relationship Skills
· Self-starter with strong communication, organization, and prioritization skills.
· Ability to escalate issues and pushback as needed.
· Ability to work efficiently and meet deadlines in a cross-functional, team-based environment.
Management Skills
· Must be able to work independently with minimal supervision.
· Ability to identify, resolve, and escalate issues, challenging the status quo when appropriate.
Analytical Skills
· Proven strategic thinking, analytical, data interpretation, financial, and problem-solving skills.
· Heavy focus on quality assurance and high attention to detail are essential to success.
Physical Demands
· This position involves regular ambulating, sitting, hearing, and talking. May involve close vision, color vision, depth perception, and focus adjustment.
· Involves use of hands and fingers for typing on keyboard and using a mouse
Work Hours
· Ability to work a flexible schedule based on department and company needs.
· Typical work hours 9am-5pm and overtime and after-hour support as needed.
Decision Making
· Ability to problem solve when late changes or workflow issues arise.
· Partner with team members when making recommendations to business stakeholders.
About Macy’s
Now is an exciting time for a Macy's career as we continue to focus on creating exciting and memorable experiences for every Macy's customer, whether their journey starts online or in the store.
Our opportunities in Sales, Merchandise, Operations, Customer Service, Warehouse, Marketing, and other areas let you express your creativity and commitment to excellence, grow your career and make a difference to your Macy's colleagues and customers.
Bring your creativity, energy, and ideas to the Macy's team – Apply Today!
This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
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This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Click here to see details on benefits.
