OverviewKeysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.
Our powerful, award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. Diversity, equity & inclusion are integral parts of our culture and drivers of innovation at Keysight. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.
ResponsibilitiesIn Keysight Global Marketing, we thrive on creativity, collaboration, and a passion for understanding our customers’ businesses and helping them achieve positive outcomes. We are seeking a Go-To-Market (GTM) Marketing Intern to join our innovative marketing team. In this position, you will be responsible for helping to develop strategic marketing plans that captivate, engage, and inspire our audiences. You will identify areas to optimize our GTM deliverables with the goal of increasing campaign performance. This role requires strong collaboration, communication, creativity, strategic thinking, analytical skills, and project management abilities.
Key Responsibilities:
- Help develop integrated marketing plans, outlining campaign strategies, objectives, tactics, and timelines.
- Develop detailed campaign timelines, including schedules of tactic deliverables and a calendar of activities, ensuring all milestones are met within deadlines.
- Create, monitor, and communicate GTM results to measure the effectiveness of the tactics and to guide data-driven decisions.
- Optimize campaign performance by identifying areas for improvement, developing timelines for implementing optimizations, and ensuring all milestones are met within deadlines.
Qualifications
- Pursuing a bachelor’s degree (business/marketing/engineering) with at least one year of completion.
- Excellent English-speaking / writing, communication, and presentation skills.
- Analytical mindset with the ability to analyze data, interpret insights, and make data-driven decisions for campaign optimization.
- Ability to work independently to prioritize tactics based on importance and urgency to meet deadlines.
- Excellent project management skills, with the ability to manage multiple projects simultaneously and set priorities.
Careers Privacy Statement ***Keysight is an Equal Opportunity Employer.***
Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.
