Benefits:
- Competitive salary
- Dental insurance
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
Company Overview: Join our dynamic team across Eco Turf Solutions Inc, Mick's Grass & Sod Service Inc, and Mick's Turf Farm Inc as we continue to grow and innovate in the landscape and turfgrass industry. We are looking for an Online Marketing and CRM Specialist to manage our digital presence and enhance our customer relationship management using Salesforce CRM.
Job Description: As an Online Marketing and CRM Specialist, you will play a crucial role in shaping our digital narrative and expanding our online footprint. You will be responsible for creating engaging content across various social media platforms, capturing compelling video and photographic content, and optimizing our Salesforce CRM to streamline sales processes and enhance customer interactions. This is a on site position.
Key Responsibilities:
- Develop and implement a cohesive digital marketing strategy across all social media platforms.
- Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news).
- Monitor SEO and web traffic metrics.
- Collaborate with other teams, like sales and customer service, to ensure brand consistency.
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up-to-date with current technologies and trends in social media, design tools, and applications.
- Manage and enhance the organization’s use of Salesforce CRM, including troubleshooting, customizing dashboards, and training staff on its use.
- Develop customer relationships that promote retention and loyalty, working closely with sales to nurture leads and close deals.
Qualifications:
- Proven work experience as a Social media manager and CRM specialist.
- Hands-on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text, image, and video).
- Solid knowledge of SEO, keyword research, and Google Analytics.
- Experience with Salesforce CRM; Salesforce certification is a plus.
- Knowledge of online marketing channels.
- Excellent communication skills.
- Analytical and multitasking skills.
What We Offer:
- Competitive salary and benefits package.
- A vibrant and innovative work environment.
- Opportunities for professional growth and development.
- The chance to work with a leading company in the industry.