Mina Foundation is looking for a strong Social Media Manager to oversee the strategy, execution, and performance of social media campaigns and channels to achieve marketing and business goals. This person will be working collaboratively with communications, content, design, and community teams and will also support product marketing initiatives from a digital perspective. At the same time, they can remain flexible, creative, and self-starting.

PRIMARY JOB RESPONSIBILITIES:

Crucially- You MUST be Crypto Native & have worked in Web3 to be considered
. Act as the primary owner of social media channels (e.g., X, Reddit, LinkedIn, Youtube) for Mina Protocol and Mina Foundation.
Create brief and engaging content and copy across major social channels.
Forward plan in a content calendar and maintain regular posting cadence.
Track, analyze, and report social media metrics to internal teams on a regular basis, using data-driven insights to optimize strategies for better performance
Actively monitor social channels to identify opportunities for engagement that put Mina in the center of relevant conversations (industry narratives, trending topics, X Spaces)
Partner with Creative Lead to design attention grabbing graphics that complement social copy and broader strategy
Develop and implement innovative social tactics to create more brand awareness; stay up-to-date with the latest trends, platform updates, and best practices
Foster meaningful connections with the Mina community by responding to messages and mentions on X; cultivate a positive and engaging atmosphere
Lead the evaluation and selection of software solutions for social media and integrate them into our marketing stack.
Support the marketing,community, product, and engineering teams with other adjacent projects that require communications support

Requirements

QUALIFICATIONS, EXPERIENCE PROFILE, AND SKILLS:

1-3 years experience in social media marketing
Bachelor's degree or equivalent practical experience
Proven track record in managing social media pages for high-growth web3 brands
Strong understanding of the leading strategies of social media, as well as how to leverage social channels for experimentation
Experience as an active contributor to social communities
You're able to assume multiple personalities and brand voices when executing social strategies
You're highly attentive to detail and are the first to notice typos, grammatical errors, and other non-obvious errors
Highly passionate about blockchain technology and cryptocurrencies
Desire to grasp highly technical concepts and translate them into easy-to-understand communications
Advanced knowledge of major social channels (e.g.,X, LinkedIn, Youtube), social analytics
Nice to Have: Strong understanding of digital and traditional advertising strategies
Nice to Have: Paid social campaign experience

Mina Foundation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, or veteran or disability status. Mina Foundation is committed to building a diverse, inclusive company. People of color, LGBTQ individuals, women, and people with disabilities are strongly encouraged to apply.

Benefits

Excellent Base & Bonus Incentives

Mina Foundation jobs

Social Media Manager

Social Media Manager