The Role:

As a key part of our Korn Ferry RPO Talent Acquisition team, the Recruitment Marketing Manager is responsible for executing the attraction strategy for hiring across multiple specialisms, markets and geographical scope.

You will work in partnership with two of our clients in the Consumer Healthcare industry, Galderma and Opella, to ensure that their brand is responsibly, creatively, and competitively represented to the market in line with the global principles.

Key responsibilities:

Creating professional, in-depth client-specific project plans and campaigns to improve the brand awareness across online and offline channels.
Work closely with the clients Employer Branding team to ensure consistency and that all markets and audiences are receiving correct information
Develop and maintain the regional marketing strategy
Develop and run candidate engagement campaigns
Create content on our client that can be shared with candidates and colleagues to aid searches.
Produce a regional communications calendar for recruitment engagement, covering topics on business units, innovation, D&I and market info.
Propose, track and analyse sourcing spend – bringing proposals to budget holders and demonstrating ROI.
Analyse source of hire data and provide sourcing channel proposals as a result.
Identify, analyse and implement new sourcing channels that can be used for the regional team
Leverage Korn Ferry IP/Resource to further the Marketing capabilities within our clients TA function
Be the central point for collation and distribution of event collateral for campaigns, careers events and virtual events.
Managing multiple projects, collaborating across matrixed resources, and balancing multiple key stakeholders, adjusting to changing dynamics flexibly as required
Delving into each country in collaboration with local SPOC’s, identifying gaps in the brand awareness, and working collaboratively with the team to close them
Provide regular reports showing ROI on activities and boost talent attraction and brand awareness.

To be successful in this role you will have:

Most importantly a true passion for recruitment marketing with experience in managing recruitment advertising, programmatic advertising, PPC campaigns and employer branding.
Previous experience with a variety of online and offline channels for candidate attraction
Extensive knowledge of social media channels and best practices, including market and competitive trends
Able to partner with agencies, creative teams and client marketing decision makers to produce creative campaigns
Have a strong understanding of metrics and data and the ability to use this in client conversations
Proven experience of strong stakeholder engagement and having full responsibility for driving marketing strategy
Cross country experience required
Exceptional interpersonal, teamwork, and organizational skills and ability to interact effectively at all levels and across diverse cultures.
Self-motivated along with the ability to respond quickly to client requests
Willingness to adapt to new processes and effectively deal with changes.

Korn Ferry Executive Search - US jobs

Recruitment Marketing Manager