Benefits

Bonus based on performance
Company parties
Competitive salary
Employee discounts
Health insurance
Opportunity for advancement
Paid time off

Company: Monmouth Cards

Location: In Office

Type: Full-time

About Monmouth Cards

Monmouth Cards is a fast-growing trading card and collectibles brand focused on scaling profitably through paid media and retention marketing. We’re looking for a performance-driven marketer who can fully own our paid ads and lifecycle marketing — from strategy to execution.

This role is for someone who loves numbers, testing, and growth, but also understands brand, customer experience, and long-term LTV.

What You’ll Be Responsible For

Paid Advertising (Primary Focus)

Own 100% of paid ad spend across:
Google Ads (Search, Shopping, Performance Max, YouTube if relevant) Meta Ads (Facebook & Instagram)
Plan, launch, and optimize campaigns to hit ROAS, CAC, and growth targets
Manage budgets, scaling winners and cutting losers quickly
Creative testing strategy (copy, hooks, angles, offers) — working with our team or creatives as needed
Build and optimize audiences, retargeting, and attribution logic Weekly reporting with clear insights, not vanity metrics

Email & SMS Marketing (Klaviyo)

Fully manage Klaviyo email + SMSBuild, optimize, and maintain:
* Core flows (Welcome, Abandoned Cart, Browse Abandonment, Post-Purchase, Winback, etc.) Campaigns tied to promos, drops, and seasonal pushes
Improve revenue per subscriber, open rates, CTR, and unsubscribe rates
Segment intelligently based on behavior, purchase history, and engagement Ensure email & SMS align with paid traffic and overall funnel strategy

Strategy & Optimization

Take a full-funnel view: acquisition conversion retention
Identify opportunities to improve LTV and overall marketing efficiency
Run A/B tests across ads, landing pages, and lifecycle messaging
Stay on top of platform changes (Meta, Google, deliverability, etc.)

What We’re Looking For

Proven experience managing Google Ads + Meta Ads for eCommerce brands
Strong hands-on experience with Klaviyo (email + SMS)
Data-driven mindset — you make decisions based on performance, not vibes
Comfortable owning results end-to-end (not just “running ads”)
Strong understanding of ROAS, CAC, LTV, attribution, and scaling
Bonus: experience in collectibles, trading cards, or hobbyist eCommerce

Nice-to-Haves (Not Required)

Experience with Shopify
Creative strategy experience (angles, offers, UGC direction)
Familiarity with GA4, Triple Whale, or other attribution tools
Copywriting chops for ads, email, or SMS

What Success Looks Like

Profitable, scalable paid ad performance
Strong email & SMS revenue contribution
Clean, well-documented campaigns and flows
Clear communication and proactive optimization ideas
You treat the ad spend like it’s your own money

Why Work With Us

Real ownership and impact — no red tape
Room to grow with the brand
Competitive pay based on experience
Flexible, remote-friendly work environment

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