Gustavo Salazar

Skills

Marketing & Public Relations Skills:

Digital Marketing Strategy
Brand Awareness Campaigns
Content Creation and Management
Social Media Marketing (Instagram, Facebook, Twitter, LinkedIn)
Influencer and Media Relations
Press Coverage Coordination
Event Marketing and Coordination
Consumer Behavior Analysis
AI Integration in Marketing
Research & Analysis Skills:

Market Research
Demographic and Competitor Analysis
Real Estate Market Analysis
Data Collection and Synthesis
Trend Identification and Analysis
CRM Management
Campaign Performance Analysis
Presentation Development and Delivery
Sales & Business Development Skills:

Business Development Strategy
Client Relations and Engagement
Prospecting and Lead Generation
Relationship Management
Account Management
Negotiation
Recruitment Solutions
Contract and Project Staffing
Administrative & Organizational Skills:

Project Coordination
Event Planning and Logistics
Scheduling and Task Prioritization
Administrative Support
Report Compilation and Tracking
CRM System Management (Salesforce)
Microsoft Office Suite (Excel, PowerPoint, Word)
Google Suite (Gmail, Docs, Sheets, Calendar, Drive)
Technical Skills:

Google Analytics
Salesforce CRM
Microsoft Excel (Data Analysis, Pivot Tables)
Canva and Adobe Photoshop (Graphic Design)
Presentation Deck Creation
Basic SEO Knowledge
Social Media Analytics
Budget Management
Communication & Writing Skills:

Professional Email Communication
Client Communication and Follow-up
Meeting Minutes and Agenda Preparation
Clear and Engaging Writing
Cross-functional Collaboration
Public Speaking and Presentation Skills
Bilingual (English and Spanish) Fluency
Soft Skills:

Problem Solving
Adaptability and Flexibility
Team Collaboration
Cultural Awareness
Customer-Centric Approach
Attention to Detail
Strategic Thinking
Initiative and Self-Motivation

About

As a Business Development Representative at TTG Talent Solutions, I connect qualified candidates with tailored job opportunities by identifying client hiring needs and offering customized recruiting solutions. This role has sharpened my communication, organization, and client relationship-building skills, essential for effectively meeting client expectations and establishing long-term partnerships.

Previously, as an Event/Marketing Intern at Hurry Up Slowly, I developed and implemented marketing strategies to enhance brand awareness through targeted campaigns. I supported event setup and logistics, ensuring that all elements aligned with project goals and timelines. I helped manage client and stakeholder relationships, communicating effectively to keep everyone informed on event details, budgets, and deadlines. Additionally, I promoted events on social media channels, utilizing these platforms to boost visibility and engage potential attendees. I also assisted in gathering and organizing media materials, preparing content to support the company’s visibility initiatives.

In my internship at Fortune International Group, I supported sales and marketing initiatives by conducting research, preparing presentations, and assisting with content creation for marketing channels. I was involved in organizing open house events, where I managed logistics and ensured a seamless guest experience. This experience refined my skills in event planning, CRM management, and cross-functional collaboration.

Additionally, my role at Teleperformance as a Sales and Marketing Intern gave me hands-on experience in conducting demographic and competitor analyses for strategic expansion. I created presentation decks for potential sublease locations, managed financial data for asset divestment, and collaborated on marketing strategies with cross-functional teams. This role deepened my analytical and strategic planning abilities, equipping me to make data-driven decisions in marketing.

Through each of these roles, I have developed a robust skill set that includes proficiency in Salesforce, Excel, Google Suite, and design tools such as Canva and Adobe Photoshop. Fluent in both English and Spanish, I bring cultural adaptability and a commitment to continuous learning, making me well-equipped to support team goals in a marketing or business development capacity.

I am passionate about bringing creativity and strategic thinking to marketing roles, and I look forward to applying my skills in a position where I can contribute to impactful campaigns and foster meaningful client relationships.