Digital Marketing Analyst

Join Our Team at CMI Media Group!

Are you ready to immerse yourself in the world of digital marketing analytics? We are on the lookout for a talented analyst to lead our campaigns and uncover valuable insights hidden within data. As our Digital Marketing Analyst, you will play a crucial role in enhancing our online and offline marketing efforts across a variety of accounts.

Why You Should Apply

• Unleash Your Analytical Skills: Turn data into actionable insights, propelling our campaigns to new heights and maximizing their impact.
• Diverse Challenges for Growth: Engage in ad-hoc analysis, collaborate with partners and data teams, and create transformative reports that shape our marketing strategies.
• Innovate and Optimize: Be the mastermind behind our KPIs, revamping engagement metrics while enhancing digital marketing strategies across channels including Display, Email, Search, and Social.
• Tech-Forward Environment: Utilize cutting-edge tools and technologies to enhance your analytical skills in our vibrant enterprise.

Your Responsibilities

• Ensure the effective implementation of analytics for online marketing campaigns.
• Act as a proactive troubleshooter, addressing discrepancies and inaccuracies efficiently.
• Create and disseminate impactful analyses and optimizations using well-defined KPIs.
• Work on measurement plans and align them with strategic goals and media strategies.
• Monitor, adjust, and redefine KPIs and engagement metrics to invigorate our digital campaigns.
• Handle various ad-hoc data requests while developing a fundamental understanding of client data sources.
• Collaborate with our exceptional team to produce trend reports and optimization strategies.

What You Bring to the Table

• 1-3 years of experience in online marketing, web analytics, or research.
• Experience or background in the Pharma industry is a plus!
• Proficiency in Microsoft Office, especially Excel and PowerPoint.
• Skills in coding with R/SQL/Python are advantageous.
• Hands-on experience in online direct marketing or media performance analysis.
• Familiarity with analytics tools such as Adobe Analytics, Google Analytics, Domo, Tableau, and SQL.
• Exceptional attention to detail and the ability to manage deadlines in a fast-paced environment.
• A proven team player who thrives under pressure and consistently delivers high-quality work.

The base salary for this role may range from $40,000 to $75,000, depending on various factors including experience, business needs, and qualifications. We also offer a competitive benefits package.