Assistant Manager of PR and Influencer Marketing

Our client is the PR + Marketing team of a global tech leader seeking an Assistant Manager of Public Relations & Influencer Marketing. This is a 6-month, 40 hours/week assignment with likely extension that will be onsite 5 days/week (nonnegotiable) in the Northern NJ HQ office.

To apply and be considered, you must reply with the following:

Top 3 skills - please describe (in full sentences) your experience with the following:

1. Managing PR projects

2. Organic media & influencer relations/partnerships:

3. Social media engagement

The Assistant Manager of Public Relations & Influencer Marketing will:

• Execute PR strategies, manage agencies, and maintain a calendar for key periods like launches, events, and partnerships
• Support product PR teams on campaigns and content creation while aligning PR with product category business through cross-functional collaboration
• Partner with PR and marketing teams to co-develop and implement integrated strategies
• Manage influencer partnerships to amplify product reviews and engagement and manage Reddit, Discord and YouTube community engagement
• Assist in awards submission programs by identifying opportunities and crafting content
• Drive thought leadership programs for company's monitor and gaming ecosystem

The Assistant Manager of Public Relations & Influencer Marketing must have:

• Over 2 years of experience in PR, influencer marketing, or social media management
• Knowledge of gaming media landscape/tech media landscape/lifestyle for B2C
• Proven track record of managing PR campaigns for tech or consumer electronics products
• Experience in influencer marketing, including earned and paid partnerships
• Strong understanding of Reddit community dynamics and engagement strategies
• Bachelor's degree in Communications, Marketing, Public Relations, or a related field

Bonus

• Experience in gaming or tech industries
• Familiarity with agency management (briefs, reporting, contracts, budgets)
• Proficiency in analytics tools for campaign performance measurement