Marketing Manager, Global Consulting Services

Overview

In this role, you will lead end-to-end market activation programs aligned to Global Consulting priorities, blending strategy with execution. You'll design on-brand campaigns, coordinate across Member Firm marketing and external agencies, and translate insights into scalable local activation. You'll track impact, use data to refine approaches, and communicate outcomes to senior stakeholders. This position offers a chance to shape global activation practices and drive measurable business results.

Responsibilities

• Design and manage end-to-end market activation campaigns aligned to GCS strategy
• Create briefs, assets, and modular toolkits for scalable local execution
• Lead campaign execution including web copy, communications, and content
• Build relationships with Member Firm marketing leads, agencies, and internal teams
• Analyze success metrics tied to pipeline, demand, and commercial outcomes
• Collaborate with leadership and cross-functional teams to evolve operating model
• Mentor team members and promote modern demand generation and AI-enabled marketing practices

Key requirements

• 6+ years in strategic marketing, market activation, demand generation, or go-to-market roles
• Experience managing complex, multi-stakeholder programs in matrixed/global environments
• Strong ability to translate strategy into execution
• Deep understanding of consulting, professional services, or B2B environments
• Proven success designing scalable local execution programs

• Collaboration and relationship-building
• Ability to navigate ambiguity with credibility and judgment
• Clear, outcome-focused storytelling and communication
• Go-to-market strategy
• Demand generation
• Performance marketing