Social Media Content Creator/Marketing specialist

Role Overview

We're hiring a Social Media Manager to own Fierce's voice across social platforms, from planning and shooting content to editing, posting, and growing our audience. This is a hands-on creator role: you'll be behind the camera on product shoots and multi-day hunts, then turn that footage into content that drives engagement, brand awareness, and sales.

Key Responsibilities

• Plan, create, and publish content across Instagram, Facebook, YouTube, TikTok, and other relevant platforms
• Build and manage a monthly content calendar aligned with product launches, promotions, and seasons
• Shoot and edit photo and video content, including studio product photography and in-field footage
• Travel to film hunts, events, and trade shows, including multi-day trips in other states
• Run social campaigns and giveaways, and coordinate with influencers, pro staff, and content partners
• Engage with our community daily by responding to comments and messages and resharing user content
• Track performance metrics and report on what's working, then adjust strategy based on the data
• Work with sales, marketing, and e-commerce teams to support dealers, product launches, and online sales
• Stay current on platform trends, algorithm changes, and content formats
• Maintain an organized library of photo and video assets for use across the company

Required Qualifications

• Team player who works well with others and builds off of momentum
• Proficiency in Adobe Creative Suite, especially Premiere Pro, for video and photo editing
• Experience with photography lighting, including product lighting
• Comfortable filming hunts that may last several days in other states
• Outdoor Industry, Hunting and/or firearms knowledge preferred
• Adaptability to
• Strong understanding of Instagram, Facebook, YouTube, and TikTok, including short-form video
• A portfolio showing your photography, video, and social content
• Clear, confident writing for captions, posts, and campaign copy
• Comfortable with platform analytics and using data to guide content decisions
• Organized and self-directed, able to manage deadlines across multiple projects
• Physically able to hike, carry camera gear, and work outdoors in varied weather
• Preferred Qualifications
• Hunting experience and familiarity with western big game hunting
• Experience with Lightroom, Photoshop, and After Effects
• Drone experience,
• Audio recording experience for interviews and in-field narration
• Familiarity with platform policies on firearms content and experience working within them
• Experience running paid social campaigns and giveaways
• Experience working with influencers, ambassadors, or pro staff programs
• Familiarity with scheduling and management tools such as Meta Business Suite, Later, or Sprout Social

Pay: $26.50 - $31.25 per hour

Expected hours: 40.0 per week

Benefits

• 401(k) matching
• Employee discount
• Health insurance

Work Location: In person