VP, Marketing Strategy & Operations

First Tech Federal Credit Union

Location
Chelmsford, MA
Arrangement
On-site
Type
Full-time
Salary
$184,000 – $220,500/yr
Posted
Closes

VP Marketing Strategy & OperationsThe VP Marketing Strategy & Operations enables the marketing organization to deliver measurable business outcomes by aligning strategy, investments, talent, processes, data, and technology to enterprise priorities. The position leads strategic planning, marketing operations, analytics, budgeting, governance, and organizational performance practices that improve effectiveness, accountability, and execution across the marketing function.

Working closely with Marketing leadership and enterprise partners, the role establishes operational discipline, optimizes resource allocation, and ensures marketing investments are guided by data, performance insights, and business objectives. Through leadership of Marketing Strategy, Operations, Intelligence, and Technology capabilities, this role strengthens organizational performance, accelerates growth, and advances the organization's ability to adapt to evolving member and business needs.Essential Skills:10+ years of experience leading marketing strategy, marketing operations, business operations, analytics, consulting, or related functions within complex organizations.8+ years’ experience as a people leader, leading a diverse team including hiring, coaching and performance managementProven ability to operate successfully within matrixed environments and influence executive leaders, cross-functional stakeholders, and enterprise decision-making processes.Deep understanding of modern marketing operating models, marketing performance measurement, analytics, budgeting, governance, portfolio management, and marketing technology ecosystems.Strong business and financial acumen, including experience managing budgets, forecasting, resource allocation, business cases, and return-on-investment analysis.Demonstrated success leading large-scale organizational transformation, operational improvement, capability development, and cross-functional strategic initiatives.Experience establishing operational rigor, governance frameworks, performance management practices, and scalable processes that improve organizational effectiveness.Strong analytical, strategic-thinking, and problem-solving skills, with the ability to translate data and insights into actionable business recommendations.Exceptional executive communication, presentation, and stakeholder management skills, with the ability to communicate complex concepts and influence outcomes across all levels of the organization.Proven ability to influence across organizational boundaries, build alignment among diverse stakeholder groups, and drive results through collaboration and partnership.Demonstrated ability to balance long-term strategic thinking with operational execution while navigating ambiguity, competing priorities, and evolving business needs.Strong business judgment, executive presence, and decision-making capability, with a track record of leading through change and organizational complexity.Demonstrated success building, developing, and leading high-performing teams while fostering accountability, continuous improvement, employee engagement, and talent development.Financial services, fintech, or other highly regulated industry experience preferred.Required Education: Bachelor's degree in field relevant to role (or 4 additional years of relevant experience in lieu of a degree), advanced degree preferred.Location: Hillsboro, OR | Marlborough & Chelmsford, MATarget Compensation: $184k - $220,500 annually + annual bonusWe may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses.

These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.First Tech is an equal opportunity employer, and we value diversity, inclusion, and equity at our company. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

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