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Digital Marketing Coordinator JN -122025-169196

Goodwin Recruiting

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Are you an experienced Digital Marketing Coordinator that can execute and optimize digital marketing efforts across paid media, social channels, and streaming/connected TV platforms, including Stream Living TV. If so, then we would like to speak with you. We're a growing bioceutical company that is seeking a marketing professional that can aid in the growth and exposure of our products.

Digital Marketing Coordinator Benefits And Compensation

  • $55-000 - $65,000
  • Medical/Dental/Vision
  • PTO

Digital Marketing Coordinator Qualifications And Requirements

  • 2-5 years of experience
  • Background in the CPG industry in digital marketing (CPG or e-commerce strongly preferred)
  • Hands-on experience managing PPC and paid social campaigns
  • Proficiency with Google Ads, Meta Ads Manager, and analytics platforms
  • Strong analytical mindset with the ability to translate data into insights
  • Familiarity with Amazon Advertising, Shopify, or DTC platforms
  • Working knowledge of SEO and email marketing
  • Exposure to marketing automation tools and CRM systems

Digital Marketing Coordinator Responsibilities

  • Plan, launch, and optimize paid campaigns across Google Ads, Meta, Amazon, YouTube, and other platforms to drive ROI
  • Execute and refine paid search, display, retargeting, and acquisition strategies through ongoing performance analysis, budget management, and A/B testing
  • Lead organic and paid social media execution, partnering with creative teams to develop compelling content
  • Manage content calendars, posting schedules, community engagement, and influencer or partnership initiatives
  • Support execution and performance tracking of Stream Living TV and other CTV campaigns
  • Assist with reporting on reach, impressions, traffic lift, conversions, and tracking via UTMs and dashboards
  • Measure campaign performance using GA4, Google Ads, and Meta Ads Manager
  • Build dashboards, analyze trends, and deliver actionable insights and optimization recommendations
  • Collaborate cross-functionally with marketing, sales, creative, leadership, and external partners to align digital initiatives with brand and revenue goals

JOB ID: 169196 #post

Francine Lucas

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, $55,000 - $65,000,

Job Type

Job Type
Full Time
Location
Englishtown, NJ

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