Product Marketing Manager, Google Labs, Gemini and AI Marketing

About the position

Google Labs is seeking a Product Marketing Manager to connect Google technology with user needs by translating emerging AI research into compelling, intuitive, mainstream narratives. The role partners with product, engineering, creative, and research teams to deliver rapid go-to-market execution, monitors launches and experiments using user insights, and builds early-adopter communities that inform future product roadmaps. The position serves as an internal advocate for users, promoting clarity, utility, and accessibility across product touchpoints.

Responsibilities

• Define core positioning, naming, and value propositions that translate complex, emerging AI research into compelling, intuitive, and mainstream narratives.
• Partner cross-functionally with product, engineering, creative, and research teams to deliver rapid, 0-to-1 go-to-market execution at the speed of Labs.
• Monitor post-launch adoption, sentiment, and uplift across experiments, using real-time user insights to continuously iterate on marketing strategies.
• Cultivate active early-adopter communities across creators, developers, and power users to build continuous feedback channels that inform future product roadmaps.
• Serve as the internal representative of the user across Labs, advocating clarity, utility, and accessibility across every product touchpoint.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in product marketing, go-to-market execution, or product strategy.
• Experience managing cross-functional stakeholder relationships and project roadmaps.
• Experience managing external agency partners and creative vendors.

Nice-to-haves

• Experience with program management and building communities through events and social marketing.
• Experience measuring and attributing uplift of launches and growth experiments.
• Knowledge of the AI space, and experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Ability to navigate and manage through ambiguity and high-velocity workstreams with competing priorities in a fast-moving sector.
• Excellent problem solver with the ability to go from strategy to execution and scale across highly matrixed teams in a global organization.
• Excellent communication and presentation skills.

Benefits

• 15% bonus target
• Equity
• Benefits