
Automotive Marketing Manager 2+ Yrs Exp $65K-$75K
- Location
- Sarasota, FL
- Arrangement
- On-site
- Type
- Full-time
- Salary
- $65,000 – $75,000/yr
- Posted
- Closes
Jesse's Garage Location: Sarasota, FL Schedule: Monday-Friday, 7:30 AM-5:00 PM; weekends as needed Pay Rate: $65,000-$75,000 per year Pay Type: Salary Pay Schedule: Weekly How to Apply (Important) We move fast - and so should you. Step 1: Apply Step 2: Complete a quick phone interview with our AI assistant "Paige" (takes about 10 minutes) After you apply, you'll receive an automated text message with a phone number you can call at your convenience to complete the interview. Candidates who complete the Paige interview get priority. About Jesse's Garage Jesse's Garage is seeking a Junior Marketing Manager to support a growing, multi-location automotive organization in the Sarasota / Bradenton, FL area. This is a full-time, salaried position paying $65,000-$75,000 per year, with weekly pay. The schedule is Monday through Friday, 7:30 AM-5:00 PM, with weekends as needed for events, campaigns, content opportunities, or other business needs. This is a hands-on marketing role focused on execution, creativity, organization, accountability, and measurable results. Success is not measured simply by how many social posts are created, emails are sent, or meetings are attended. Jesse's Garage is looking for someone who can take a marketing initiative from idea plan execution measurement and ensure projects are completed successfully and on time. The right candidate should also be comfortable getting out from behind the computer. You will regularly visit company locations, photograph and record vehicles, repairs, team members, events, and day-to-day shop operations, and turn those opportunities into engaging marketing content. You will work closely with company leadership while taking ownership of the organization's day-to-day marketing execution across multiple locations. Key Responsibilities
- Maintain a clear company-wide marketing calendar with deadlines, owners, campaign dates, and launch dates.
- Coordinate marketing campaigns and initiatives from initial concept through execution and follow-up.
- Manage and coordinate email and SMS/text marketing campaigns.
- Coordinate social media strategy, scheduling, and content across multiple platforms.
- Create original photo, video, and social media content.
- Regularly visit company locations to capture vehicles, repairs, team members, events, and day-to-day operations.
- Take high-quality photos and videos for social media, websites, digital advertising, email campaigns, and other marketing channels.
- Assist with short-form video creation, including Reels, Shorts, and similar social content.
- Perform basic photo and video editing and prepare content for publication.
- Identify interesting opportunities within the shops and turn them into engaging automotive content.
- Manage promotions, seasonal campaigns, and customer reactivation initiatives.
- Monitor Google Business Profiles, customer reviews, online reputation, and local search presence.
- Coordinate and attend community events, automotive events, sponsorships, Cars & Coffee events, and local partnerships.
- Work directly with outside marketing agencies, vendors, and marketing partners.
- Hold vendors and outside partners accountable for agreed-upon deliverables and deadlines.
- Ensure assigned marketing projects do not stall or fall through the cracks.
- Assist with website updates, landing pages, promotional materials, paid advertising, SEO, and other digital campaigns.
- Track lead volume, phone calls, appointments, customer acquisition, customer retention, car count, campaign performance, and other marketing KPIs.
- Analyze marketing performance by location.
- Identify where marketing investments are-and are not-producing measurable results.
- Assist with marketing plans and launches for new locations.
- Provide clear weekly and monthly marketing updates to company leadership.
Qualifications
- 2-4 years of marketing experience required.
- Strong organizational and project-management skills with exceptional follow-through.
- Ability to manage multiple campaigns, projects, priorities, and deadlines simultaneously.
- Strong personal accountability and ability to work independently without constant supervision.
- Strong written and verbal communication skills.
- Experience creating original social media content.
- Photography and videography skills.
- Basic photo and video editing capabilities.
- Familiarity with creative tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms.
- Understanding of Instagram, Facebook, TikTok, YouTube, and short-form video content.
- Experience with email and SMS marketing.
- Understanding of Google Ads, Meta Ads, SEO, and Google Business Profiles.
- Experience working with marketing analytics, KPIs, campaign results, and performance reporting.
- Experience coordinating with or managing outside vendors and marketing agencies.
- Strong attention to detail and sense of urgency.
- Ability to accept feedback, adapt quickly, and ask questions when expectations are unclear.
- Willingness and ability to regularly visit company locations and attend occasional events as needed.
- Genuine desire to grow into greater marketing responsibility.
- Qualified leads
- Appointment generation
- Customer acquisition
- Car count
- Marketing cost efficiency
- Campaign performance
- Customer retention and reactivation
- Online reputation and review growth
- Social media reach and engagement
- Consistent production of quality photo and video content
- Project completion and on-time execution
- Medical, dental, and vision insurance: 50% employer-paid for employee-only coverage; eligible after approximately 90 days.
- Life insurance: $100,000 company-sponsored coverage; eligible from Day 1.
- 401(k): Contributions may begin on Day 1; company match begins after 6 months.
- Paid time off: 5 days in Year 1, 10 days in Year 2, and 15 days in Year 4.
- Paid holidays: 6+ annually.
