Regional Event Marketing Manager

Company Description Leafguard Brand Gutters, introduced by Englert, Inc. in 1993, is a patented one-piece gutter system designed to shed leaves and debris effectively. The innovative Leafguard system transformed the gutter industry by offering a seamless solution for residential and light commercial properties. It features a lifetime, clog-free guarantee, providing customers with long-term peace of mind and reduced maintenance needs. The product also includes a Limited Lifetime Warranty on its ScratchGuard paint finish, underscoring the company’s commitment to durability and quality. Leafguard continues to focus on reliable, high-performance gutter solutions supported by strong customer service and product warranties.

Role Description The Regional Event Marketing Manager is a full-time, hybrid role based in Portland, OR, with flexibility for some work from home. This role oversees regional event marketing activities, including planning, coordinating, and executing consumer-facing events, home shows, and local promotions to generate qualified leads and increase brand visibility. The manager will develop event calendars, negotiate vendor and venue agreements, manage budgets, and ensure effective on-site branding and engagement. Day-to-day responsibilities include collaborating with sales teams to align event strategies with regional sales goals, tracking event performance metrics, and optimizing future events based on data and feedback. The role also involves supervising event staff, ensuring consistent messaging, and maintaining strong relationships with community partners and organizers.

Qualifications

• Experience in event marketing, trade shows, or field marketing, including planning, logistics, and on-site execution.
• Skills in budget management, vendor negotiation, and contract coordination for regional events.
• Capability in lead generation, ROI tracking, and using data to refine event strategies and marketing campaigns.
• Strong communication, presentation, and interpersonal skills to work effectively with internal teams and external partners.
• Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
• Comfort with hybrid work arrangements, including travel within the region for events and occasional evening or weekend work.
• Proficiency with basic office and marketing tools (e.g., spreadsheets, CRM systems, and event management software).
• Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent relevant experience.
• Experience in home improvement, building products, or consumer services industries is a plus.