Senior Digital Marketing Strategist (Remote)
- Location
- Easton, MA
- Arrangement
- Remote
- Type
- Full-time
- Posted
- Closes
About the Role Our client is seeking a highly experienced and strategic Senior Digital Marketing Strategist for a fully remote position. This role is critical in shaping the company's digital presence and driving business growth through data-driven online strategies. You will be responsible for defining, implementing, and analyzing sophisticated digital marketing plans that span SEO, SEM, content, social media, and emerging platforms.
This is a senior-level opportunity for an innovator who can lead strategic initiatives and mentor other team members in a dynamic, virtual environment, contributing significantly to our client's market leadership from Welkom and beyond.
Key Responsibilities Develop and execute innovative, integrated digital marketing strategies that align with long-term business objectives.
- Oversee and optimize paid media campaigns (PPC, social advertising) for maximum reach, engagement, and conversion.
- Lead the development of content marketing strategies that drive organic traffic and establish thought leadership.
- Analyze performance metrics across all digital channels, providing deep insights and strategic recommendations for optimization.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, advising the team on adoption.
- Collaborate with internal stakeholders to ensure cohesive brand messaging and customer experience across all touchpoints.
Requirements 10+ years of progressive experience in digital marketing, with a strong focus on strategy development and execution.
- Proven track record of successfully managing large-scale digital marketing campaigns and achieving significant ROI.
- Expert-level knowledge of SEO, SEM, content marketing, social media marketing, email automation, and analytics platforms.
- Exceptional analytical, problem-solving, and strategic thinking abilities.
- Excellent communication, presentation, and interpersonal skills, essential for remote collaboration.
- Bachelor's or Master's degree in Marketing, Business, or a related field.
Benefits A highly competitive salary and executive-level bonus potential.
- Comprehensive health, dental, and vision insurance plans.
- Generous allowance for professional development and learning opportunities.
- The flexibility and autonomy of a fully remote role.
- Opportunity to shape the digital future of a growing company.
