Hybrid Integrated Account Based Marketing Manager

Hybrid Integrated Account Based Marketing Manager

About the Company

TP is a leader in delivering advanced digital business solutions, empowering leading brands to achieve operational efficiency and sustained growth.

With a workforce of over 500,000 skilled professionals speaking more than 300 languages, we blend international reach with local understanding to provide support that benefits both our clients and their communities.

Your Role with Us

At TP, employees combine advanced technologies with practical expertise to optimize workflows, drive transformation, and reinforce security for a diverse client base. Every member of our team plays a vital role in creating measurable, positive impact.

Internal advancement is encouraged and supported, with many of our leaders having grown from entry-level roles by demonstrating initiative and results.

Position Overview

TP is seeking an Integrated Account-Based Marketing (ABM) Manager to drive the planning and execution of multichannel IT Services campaigns. Reporting directly to the Director of Integrated Marketing, this position manages ABM strategies from highly targeted 1:1 programs to broader 1:Many initiatives.

Successful candidates will work cross-functionally with Sales, SDRs, and Marketing teams to develop and implement campaigns for Cloud Services, Intelligent Automation, Security, and Data Services.

Experience with campaign tools such as Marketo, Demandbase, LinkedIn, and Salesforce is essential.

This position is remote and open to applicants with appropriate work authorization and no need for sponsorship.

Become a Member of the TP Team

We cultivate an environment that motivates and empowers every staff member. Collaboration, open communication, and a spirit of support are at the core of our culture, driving personal growth and organizational success.

We emphasize diversity, inclusion, and the flexibility needed for everyone to achieve balance and contribute in meaningful ways. Every employee’s input shapes our accomplishments and fuels continued progress.

TP is committed to being an equal opportunity employer.

Advantages of Joining TP

• Paid training and onboarding
• Competitive pay with bonus opportunities
• Comprehensive health, dental, vision, and 401k benefits
• Generous paid time off program
• Wellness initiatives and employee events

Key Responsibilities

• Lead the creation and management of ABM campaigns for select accounts and buying groups
• Coordinate with Sales, SDR, and Client Success teams to establish and align strategic account plans
• Oversee digital marketing strategies, orchestrate events, develop social campaigns, and create targeted outreach to drive business growth and brand visibility
• Utilize Salesforce, Demandbase, Marketo, and LinkedIn to assess and enhance campaign performance
• Produce customized, engaging content such as videos and marketing templates for target accounts
• Deliver training and support to field teams, ensuring effective ABM adoption and execution

Required Qualifications

• Minimum of 7 years of B2B marketing in IT Services, with at least 3 years concentrating on ABM strategies
• High proficiency with Marketo, Demandbase, LinkedIn, and Salesforce
• Demonstrated ability to deliver impactful, results-based marketing campaigns in dynamic environments
• Strong analytical, communication, and project management skills
• Willing and able to travel for work as needed

Key Soft Skills

• Continuous process improvement mindset
• Strong collaborator and team player
• Confident and clear communicator
• Elevated emotional intelligence
• Willingness to embrace new ideas and diverse viewpoints
• Analytical and detail-oriented problem solver
• Goal-driven and resourceful
• Entrepreneurial and proactive approach
• Skilled with AI technologies and digital tools
• Proficient in collecting and using data for insights and action