Product Marketing Manager Low Power Radar

Texas Instruments

Location
Dallas, TX
Arrangement
On-site
Type
Full-time
Posted
Closes

Overview

As Marketing Manager for TI's Low Power Radar - Automotive team, you drive the strategic direction for product marketing, pricing, and GTM programs to grow LPR-A offerings in automotive sensing. You'll lead cross-functional efforts from demand creation to design-in, shaping product positioning and market strategy. You'll mentor a team of Product Marketing engineers and spearhead global customer acquisition, aligning technical development with market needs. This is a hands-on leadership role in a fast-growing, technology-driven business with a mission to advance automotive sensing.

Compensation / Benefits

  • competitive pay and benefits
  • well-being programs
  • country-specific benefits

Responsibilities

  • Strategic leadership: steer global product and pricing strategies to boost competitiveness and revenue growth
  • Go-to-Market execution: develop and deploy GTM programs, including global product launches and promotional activities
  • Market intelligence: assess existing and emerging markets to identify growth opportunities and align product development with market needs
  • Team development: lead and mentor Product Marketing engineers for talent growth and operational excellence
  • Global business development: drive worldwide customer acquisition initiatives
  • Sales enablement: build brand and enable TI field sales/applications teams for LPR-A products

Key requirements

  • Bachelor in Electrical Engineering (or equivalent)
  • 3+ years of engineering experience including team leadership
  • Strong verbal and written communication skills
  • Ability to ramp quickly on new systems and processes
  • Ability to establish relationships with internal and external stakeholders
  • Demonstrated interpersonal, analytical, and problem-solving skills
  • Ability to work cross-functionally and drive for results
  • Understanding of embedded systems
  • Passion for developing others
  • Strong communication
  • Team collaboration across functions
  • Understanding of embedded systems
  • Experience with demand creation and GTM programs
  • Market intelligence and product marketing

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