Vice President of Sales

Company Description

Ultra International is a multinational leader in natural extracts and essential oils. With over 90 years of heritage and seven global sites, we are driven by a passion for sustainability, innovation, and excellence in serving fragrance, flavor, and cosmetic markets. The U.S. operations play a critical role in expanding our global footprint and deepening customer engagement.

Role Description

The Vice President of Sales will lead Ultra International’s U.S. commercial strategy, driving revenue growth across fragrance, flavors, cosmetics, and allied industries. This is a senior leadership role with responsibility for building strategic customer partnerships, leading the U.S. sales organization, and ensuring alignment with global growth objectives.

Key Responsibilities

• Identify and develop new business opportunities within the flavor, fragrance, cosmetic, and organic sectors.
• Manage and grow relationships with existing clients to maximize retention and long-term revenue.
• Develop and execute sales strategies to deliver measurable year-over-year sales growth through new customer acquisition and account expansion.
• Lead and mentor the U.S. Sales team, fostering a high-performance culture.
• Increase market penetration by identifying opportunities with small to mid-sized companies and emerging brands.
• Conduct market research to track industry trends, customer needs, and competitor activity.
• Promote and position new and existing product lines to generate incremental sales.
• Prepare and deliver impactful sales presentations, proposals, and contracts to prospective clients.
• Collaborate closely with marketing, R&D, and operations teams to align business development efforts.
• Provide accurate forecasts, pipeline updates, and performance reports to senior management.
• Represent the company at trade shows, industry events, and professional networking opportunities.

Qualifications

• 12-15+ years of proven B2B sales experience within the Flavor, Fragrance, or Organics industry.
• Demonstrated track record of managing multimillion dollar sales portfolios and achieving growth targets.
• Strong knowledge of raw materials, essential oils, or specialty ingredients a plus.
• Excellent negotiation, communication, and presentation skills.
• Ability to build and maintain strong, long-term client relationships.
• Self-motivated, results-driven, and comfortable working independently.
• Proficiency in CRM platforms and Microsoft Office Suite.
• Performance Metrics / Success Measures

The VP of Sales will be evaluated based on measurable outcomes, including:

• Revenue Growth: Achieving year-over-year sales growth in assigned territories or accounts.
• New Business Development: Number and value of new accounts signed.
• Build a dynamic sales team.
• Account Expansion: Growth in revenue from existing customers through cross-selling or upselling initiatives.
• Customer Retention: Maintaining strong client relationships and achieving high customer satisfaction.
• Market Penetration: Expanding the company’s presence within small and mid-sized companies and emerging brands.
• Forecast Accuracy & Reporting: Timely and accurate submission of sales forecasts, pipeline reports, and performance updates.

What We Offer

• Competitive base salary plus commission/bonus structure.
• Growth opportunities within a global organization.
• Comprehensive benefits package.
• A collaborative and entrepreneurial work environment.