Chief Marketing Officer – Chicago, IL

Role Overview for Chief Marketing Officer - Chicago, IL

JRG Partners has been exclusively retained to identify a transformative Chief Marketing Officer (CMO) for a pioneering, high-growth medical device company headquartered in the vibrant city of Chicago, IL. This is a career-defining opportunity to join an executive leadership team dedicated to revolutionizing patient care through cutting-edge technology.

Our client is a market leader, recognized for its innovation, clinical excellence, and commitment to improving health outcomes on a global scale. As the CMO, you will be the primary architect of the company's brand narrative and the driving force behind its global marketing strategy. You will be responsible for building and scaling a world-class marketing organization that can effectively communicate the value of complex medical technologies to a diverse audience of healthcare professionals, hospital administrators, and patients.

This executive role is not merely about managing a department; it's about shaping the future of the company. You will be a key strategic partner to the CEO and the Board of Directors, providing critical market insights that will influence product development, commercial strategy, and long-term corporate direction. The ideal candidate is a visionary leader with a profound understanding of the medical device landscape, a proven track record of driving exponential growth, and the ability to inspire a team to achieve unprecedented results.

You will inherit a talented team and a strong product portfolio, with the mandate to elevate the brand to new heights, expand market share in existing territories, and spearhead entry into new international markets. If you are a data-driven, strategic marketer with a passion for healthcare innovation and a desire to make a tangible impact on people's lives, this is your platform to lead, innovate, and excel.

Key Responsibilities of Chief Marketing Officer - Chicago, IL

As the Chief Marketing Officer, you will have a broad and impactful scope of responsibilities, encompassing all facets of marketing and brand management. Your primary objective will be to develop and execute a cohesive, multi-channel marketing strategy that aligns with the company's ambitious growth targets.

Strategic Leadership & Planning

Develop and implement a comprehensive global marketing strategy that drives brand awareness, customer acquisition, and revenue growth. Conduct in-depth market analysis, competitive intelligence, and customer segmentation to identify new opportunities and inform strategic decisions.

Brand & Corporate Identity

Serve as the ultimate guardian of the corporate brand. Define and refine brand positioning, messaging, and voice across all platforms to ensure consistency and build brand equity. Lead all corporate communications, public relations, and media outreach efforts to solidify the company's reputation as an industry leader.

Product Marketing & Commercialization

Partner closely with the R&D, Clinical, and Sales teams to develop and execute powerful go-to-market strategies for new product launches. Create compelling value propositions, clinical marketing collateral, and sales enablement tools that effectively articulate the benefits of our client’s technologies to clinicians and economic buyers.

Digital Marketing Transformation

Champion a digital-first marketing approach. Oversee the strategy and execution of all digital channels, including the corporate website, SEO/SEM, content marketing, social media, email marketing, and marketing automation. Leverage digital analytics to optimize campaigns and maximize ROI.

Demand & Lead Generation

Architect and manage a sophisticated, multi-channel demand generation engine to fuel the sales pipeline. Develop and execute targeted campaigns for healthcare professionals, key opinion leaders (KOLs), and hospital systems, utilizing a mix of inbound and outbound tactics.

Team Leadership & Development

Recruit, mentor, and lead a high-performing, data-driven marketing organization. Foster a culture of innovation, collaboration, and continuous improvement. Establish clear KPIs and performance metrics to guide the team and demonstrate marketing's contribution to business objectives.

Budget & Financial Management

Develop and manage the annual marketing budget, ensuring resources are allocated effectively to support strategic priorities. Track and report on marketing spend, campaign performance, and ROI to the executive team and board.

Regulatory & Compliance Adherence

Ensure all marketing activities, materials, and claims are in strict compliance with relevant healthcare regulations, including a deep understanding of FDA regulations, AdvaMed guidelines, and international equivalents. Collaborate with the legal and regulatory affairs teams to mitigate risk.

Market Intelligence & Analytics

Establish a robust analytics framework to measure what matters. Utilize data and customer insights to continuously refine strategies, optimize performance, and provide predictive insights into market trends and customer behavior.

Requirements for the Chief Marketing Officer - Chicago, IL

The successful candidate will be an accomplished marketing executive with a demonstrated history of success within the highly regulated and complex medical device industry. We are seeking a unique blend of strategic vision, operational excellence, and inspirational leadership.

Executive Experience

A minimum of 15 years of progressive marketing experience, with at least 5-7 years in a senior leadership role (e.g., VP of Marketing, CMO) for a medical device, life sciences, or healthcare technology company.

Industry Expertise

Deep and demonstrable experience within the medical device sector is mandatory. Experience with Class II or Class III devices is highly preferred. Must possess a thorough understanding of the clinical and economic buyer journey within hospital and outpatient settings.

Educational Background

A Bachelor's degree in Marketing, Business Administration, or a related field is required. An MBA or other advanced degree is strongly preferred.

Proven Growth Record

A quantifiable track record of developing and executing marketing strategies that have resulted in significant revenue growth, market share gains, and enhanced brand recognition.

Leadership Acumen

Exceptional leadership skills with experience building, scaling, and managing a multi-disciplinary marketing team of 10+ individuals. A 'player-coach' mentality with the ability to be both strategic and hands-on.

Technical & Digital Proficiency

Mastery of modern marketing principles and technology stacks, including marketing automation platforms (e.g., Marketo, HubSpot), CRM systems (e.g., Salesforce), and business intelligence tools.

Communication Skills

World-class written and verbal communication skills. The ability to distill complex technical and clinical information into clear, compelling narratives for diverse audiences. Must be a confident and persuasive presenter.

Strategic & Analytical Mindset

Strong analytical skills and a data-driven approach to decision-making. The ability to translate data into actionable insights and strategic imperatives.

Benefits & Perks Offered

Our client is committed to attracting and retaining top-tier executive talent and offers a compensation and benefits package commensurate with the responsibilities of this critical role.

Executive Compensation

A highly competitive compensation package including a substantial base salary, an aggressive annual performance-based bonus, and a significant equity stake (stock options/RSUs) in the company.

Comprehensive Health & Wellness

Premium medical, dental, and vision insurance plans for you and your dependents, along with company-sponsored life insurance and disability coverage.

Retirement Planning

A robust 401(k) retirement plan with a generous company matching contribution.

Work-Life Balance

An executive-level paid time off (PTO) policy, paid company holidays, and flexible work arrangements.

Relocation Support

A comprehensive relocation package is available for the exceptional candidate who is not currently based in the Chicago area.

Professional Growth

A dedicated budget for executive coaching, professional development, and participation in key industry conferences.

Impactful Work

The unparalleled opportunity to be a part of a mission-driven organization whose products directly save and improve lives every day.

How to Apply

JRG Partners is proud to be the exclusive recruitment partner for this confidential search. We specialize in connecting elite executive talent with transformative opportunities in the healthcare sector. If you are a visionary marketing leader ready to take on your next great challenge, we encourage you to apply.

To express your interest, please submit your resume and a cover letter detailing your qualifications and your specific experience in the medical device industry. All applications will be treated with the strictest confidence. For more information about our expertise in this space, please visit the page for our dedicated medical device recruiting practice. We look forward to reviewing your application and discussing how you can shape the future of this dynamic organization.