Email & SMS Marketing Manager

VirtualVocations

A company is looking for an Email & SMS Marketing Manager.

Key Responsibilities

Lead end-to-end execution of email, SMS, and app push campaigns aligned with the marketing calendar

Drive A / B and multivariate testing to improve engagement and conversion

Analyze results and share insights to guide future tactics and channel innovation

Required Qualifications, Training, and Education

Deep expertise in Iterable for email, SMS, and app push, including segmentation and personalization

5+ years building and executing marketing campaigns, content, and automations, or equivalent experience

Solid grasp of responsive HTML / CSS for email; able to troubleshoot and edit code

Proven track record managing customer journeys and running A / B or multivariate tests

Experience collaborating effectively across teams to keep work aligned

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