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Email & SMS Marketing Manager
VirtualVocations
A company is looking for an Email & SMS Marketing Manager.
Key Responsibilities
Lead end-to-end execution of email, SMS, and app push campaigns aligned with the marketing calendar
Drive A / B and multivariate testing to improve engagement and conversion
Analyze results and share insights to guide future tactics and channel innovation
Required Qualifications, Training, and Education
Deep expertise in Iterable for email, SMS, and app push, including segmentation and personalization
5+ years building and executing marketing campaigns, content, and automations, or equivalent experience
Solid grasp of responsive HTML / CSS for email; able to troubleshoot and edit code
Proven track record managing customer journeys and running A / B or multivariate tests
Experience collaborating effectively across teams to keep work aligned
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