JR SEO Specialist
Link Right Media, Inc. - Arlington, TX
*LOCAL CANDIDATES ONLY*.Please do not apply if you do not live in the Dallas-Fort Worth area and cannot work from our Arlington office. This is a full-time, onsite position with some semi-remote availability.
Job description
The SEO Specialist should be skilled in tactically implementing both content marketing and Technical SEO fixes. A successful candidate must be able to execute SEO tasks quickly and effectively and be accountable for the implementation and optimization of client organic search efforts.
Position Responsibilities:
· Perform SEO technical audits via Screaming Frog to identify redirects, 4XX issues, crawling and indexing issues, image compression/sizing and alt text, XML Sitemaps, page speed and performance, proper usage of canonicals, HTML sitemaps, robots.txt, URL structure, site navigation, breadcrumbs, pagination, and HTTP status codes.
· content optimization for both existing and new content production, influencer identification and outreach, link-building campaigns, and social media integration
· Audit backlink profiles and identify toxic and lost backlinks Conduct keyword research heavily focused on user search intent to identify keyword targets and content gaps
· Write topical content outlines for writers.
· Conduct research and analysis for local listing optimization, citation generation, niche citation research and generation, content distribution, and reporting in support of the client's local search visibility.
· Google Business Profile optimization and maintenance
· Stay current on the latest SEO changes, trends, and technologies.
Desired Skills and Experience
· Solid understanding and ability to implement fixes regarding Technical SEO
· Ability to perform on-page content optimization including on-page markup/meta-data, SEO title, meta description, internal/external linking and anchor text, and htags.
· Experience with Local SEO
· In-depth knowledge of WordPress with Yoast SEO
· Complete understanding of how sites are crawled, rendered, and indexed
· Experience using Google Search Console and Analytics
· Experience with SEO tools including Yoast, Screaming Frog, Moz, SEMrush, page speed tools
· One year of demonstrated experience as an SEO Specialist, preferably within an agency environment.
· Basic understanding of HTML, CSS, and Javascript
· Self-starter with the ability to multi-task in a highly demanding, fast-paced environment
· Solution-focused problem-solver
· Strong oral and written business communication skills, including the ability to present technical concepts to non-technical people
Qualifications
· 1+ years of work experience in a similar role
· Demonstrated ability to optimize SEO and local search campaigns for SMBs
· Must have experience in working on WordPress Websites
