Dossier is on a mission to redefine the way people shop perfumes by providing clean, ethical,
high-quality versions of iconic perfumes at fair prices. We believe that access to premium
fragrances shouldn’t be a privilege for just the 1%, but the norm for all. Our fragrances are
made in total transparency in Grasse - the perfume capital of the world - with the highest
standards and values in mind. Based in New York, we are excited to be a fast-growing team of
motivated people that are up for the challenge.
About the Role
We are seeking a creative, analytical and forward-thinking E-commerce Marketing Associate (Email, SMS, loyalty). You should have 2-3 years of experience in e-commerce and best practices that drive conversions, sales, brand loyalty and customer loyalty. You will also work closely with the product team, social team, and external vendors to generate ideas and drive the overall success of the brand.
Responsibilities
- Strong & creative problem-solving skills, attention to detail, and results-oriented.
- CRM Email & SMS Marketing using tools such as Klaviyo & Postscript.
- Optimize segmentation strategies and lead capture strategies to drive list growth.
- Experience using Google Analytics, or Looker and/or other website and retail analytics systems. Planning and execution of email and SMS strategies and campaigns.
- Work closely with the product team and social team on executing brand, product and promotional strategies, new product launches and brand storytelling.
- Leverage website metrics, merchandising metrics and customer insights to recommend and implement campaigns and website improvements, as well as continual improvements to conversion rates, margin, website experience, brand experience and customer loyalty.
- Ability to multitask and work in a collaborative and fast-paced environment.
- Organizational skills, including prioritizing, scheduling, time management, and meeting deadlines.
- Participate as an integral part of the marketing team that develops brand strategies, product strategies, promotional strategies, and loyalty strategies.
Qualifications
- CRM Experience
- E-commerce / Marketing experience
- Building Email Campaigns
- Trigger flows
- SMS Text Messaging
- Segmentation
- Experience with Klaviyo OR Yotpo
- Bachelor's degree in Marketing, merchandising or a related field. 2-3 years' experience in e-commerce marketing.
Required Skills
- Strong & creative problem-solving skills, attention to detail, and results-oriented
- CRM Email & SMS Marketing using tools such as Klaviyo & Postscript
- Experience using Google Analytics, or Looker and/or other website and retail analytics systems
- Planning and execution of email and SMS strategies and campaigns
- Day-to-day manager of the relationship with external e-commerce and digital marketing agencies
Preferred Skills
- Ability to multitask and work in a collaborative and fast-paced environment
- Organizational skills, including prioritizing, scheduling, time management, and meeting deadlines
- Participate as an integral part of the management team that develops brand strategies, product strategies, promotional strategies, and loyalty strategies
